Shangpin China Specialty Website construction On November 26, 2016, Shangpin China signed a contract with the School of Arts and Media of Beijing Normal University.

The art discipline of Beijing Normal University has a history of nearly one hundred years, with a unique position, a long history and an excellent academic style. The College of Arts and Media was established in 2002, which is the first unique college in China where all arts disciplines converge and art and media are combined for academic and creative development.

The college has the first batch of "Postdoctoral Research Mobile Stations in Art" and the first batch of first-class doctoral programs in art. After the establishment of the new art category, there are two first level doctoral programs in "drama and film and television" and "art theory", and four first level master programs in music and dance and fine arts. Film science is a national key (cultivation) discipline, and art theory, drama and film and television science are key disciplines in Beijing.

The "Beijing University Student Film Festival" founded by the college has been successfully held for 23 times since 1993, which has had a wide impact at home and abroad. The Media and Art Experimental Teaching Center was awarded the title of "National Experimental Teaching Demonstration Center" in 2016.

The college adheres to the school motto of "being committed to morality, being committed to morality, being committed to benevolence, and being able to travel in the arts", enrolls undergraduates, master students, doctoral students, postdoctoral students, senior visiting scholars, and foreign students, and is committed to cultivating senior professionals in art creation and art education who have both artistic creation and research capabilities, profound humanistic and artistic literacy, national awareness, and an international perspective. The College undertakes the "Experimental Class Plan for Joint Cultivation of High end Animation Talents" jointly implemented by Beijing Normal University, Communication University of China and Beijing Film Academy under the guidance of the Ministry of Education and the Ministry of Culture.

Undergraduate majors include: drama and film and television, musicology, fine arts, dance, digital media art, calligraphy, etc.

　　 Drama and Film and Television

It has the first doctoral program in film science and the second doctoral program in radio and television art in universities nationwide. Focusing on the combination of humanistic quality and professional skills, facing the development of new media, composite film and television media creation and theoretical talent cultivation.

　　 Musicology

It has a century old tradition of music education, with prominent advantages in piano, vocal music, instrumental music and musicology theory education. Recruit doctors in the field of art theory and music theory, teach in small classes, and train senior professionals engaged in music performance and music education.

　　 Fine Arts and Design Arts (including Fine Arts, Art Design, Animation)

It has a history of nearly 100 years of art education, and has recruited doctors in the direction of art history and theory. It has a good comprehensive disciplinary background and an open academic atmosphere. Have the advantages of small class teaching, and pay attention to the cultivation of students' personalized development

　　 Dancing

Relying on the comprehensive humanistic background of the school, it has always been in the forefront of China in the field of dance education and creative research. Under the guidance of the "open teaching concept", it is an important base for training new comprehensive Chinese dance education talents.

　　 Digital media art (including digital media art and animation)

One of the earliest digital media art disciplines in China. It focuses on cultivating students' profound cultural heritage, broad international vision, active creative thinking, skilled digital media skills and keen industrial awareness.

　　 Calligraphy

Relying on the school's long history of calligraphy education and humanistic tradition, and adhering to Mr. Qigong's academic spirit, we are committed to cultivating senior talents with good humanistic heritage and calligraphy art cultivation. Doctor of Art Theory and Calligraphy History.