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[Beijing website production] Four kinds of SEO optimization experience skills that are easy to ignore

Date:2012-10-26 Source: Shangpin China Type: website encyclopedia
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Four SEO optimization experience skills that are easy to ignore

Now, with the news of Baidu's increasingly strict review mechanism for bidding ranking spreading, many SEO optimization workers are secretly happy. Baidu's move seems to damage Baidu's short-term economic interests, but in the long run, it is beneficial to Baidu, After all, this will attract more people to improve Baidu's ranking through continuous website optimization, and also rely more on Baidu, which is bound to form a dominant situation. From this point of view, Baidu is still profitable! For SEO practitioners, the reduction of Baidu bidding ranking means that the optimization effect of SEO will be more obvious in the future. These factors are also one of the reasons to promote the popularity of SEO optimization industry. ( Beijing website production )

In the process of SEO optimization, there are many skills and tips. The following author will introduce some of the most overlooked SEO optimization skills.

1. Use Baidu snapshot mechanism to optimize the website

When we browse websites, we often fail to open or slow to open websites. Many users will choose to use Baidu snapshots to open the corresponding pages, but the corresponding pictures, audio and video on the website are generally unable to open, and once the website often fails to open, the cache time of this snapshot will be longer, As a result, the ranking of websites will continue to decline, so before website construction, we must find ways to do a good job in website space construction, ensure the stability of space, and lay a good foundation for the development of websites.

2. Do a good job of website inner page optimization from Baidu spider's nature

Many SEO practitioners in the process of website optimization hope to let Baidu browse their websites as much as possible and grab more website content as much as possible. However, when a large number of dead links appear on these websites, Baidu spiders are easy to get lost even if they come, and are more likely to hit the south wall without knowing it, which eventually leads to disgust with the website, So for website optimization, it's still not good to do a good job of external website optimization and improve website ranking. You need to do a good job of basic skills and optimize the internal page of your website, such as setting 401 pages, telling Baidu Spider to turn back in time after encountering dead links, so as not to trap Baidu Spider inside the website, So that Baidu Spider can better grab your web page.

3: Learn to use Baidu's search engine segmentation skills to optimize

Each kind of search engine has its own strength. For Chinese search engines, word segmentation technology is undoubtedly the core technology. If you can learn to analyze the analysis technology of Baidu and other search engines and apply it to the optimization of websites, it must be twice the result with half the effort. These word segmentation technologies can often be used as a weapon for long tail keyword analysis, because word segmentation technology, It mainly depends on the use of double quotation marks or book title numbers to accurately match users' keywords, or fuzzy matching, which is the advantage of long tail keywords! Therefore, when selecting long tail word optimization, we must fully consider the word segmentation technology of search engines.

4. Use search engines to provide relevant search and bring traffic to the website

At present, mainstream search engines such as Baidu and Google almost all have memory functions. When a certain search term is searched heavily, its search box will pop up associated words when a certain keyword is searched. At the same time, search engines also provide language error correction capabilities. These functions not only improve the user's search experience, but also help us optimize the website, Learn to use these skills to be good at analyzing the long tail keywords that users like to use. In addition, you can also optimize similar keywords. For example, Ganlv. com uses search engines as a near method to greatly attract the traffic of Ganji. com. Learn to use search engines to provide relevant search, bring traffic to the website, and promote the healthy development of the website. ( High end website construction )

The above is just a few tips that many SEO practitioners tend to ignore in practice. The content of "Wang Wai Chai is the king" has already explained the importance of content and external chain construction. SEO optimization is a long-term boring work. Of course, if you want to improve the effect of SEO optimization, it is obviously not enough to just make content the king and the external chain the king. More details are needed, Learn to summarize and learn more.


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