This is usually a dilemma. When we look back at the previous website construction, it was so crude that it was just like buying a computer. I remember that around 2000, my colleague had a computer, which cost 6000 dollars, and the memory was 1G. If you think about the state of this computer, it is almost the same as the original website. Nowadays, there are not only PC end websites, but also mobile end websites, both of which should be suitable for access by different devices. This technology is unimaginable today.
Among many websites, one thing needs to be done well, that is, we are different. That is to say, we need to build a completely different website, so that it can be more convenient to optimize in the search engine. For users, they also get different feelings, but it is not so easy to really do it. Because technological progress and user habits are far from synchronized, a balance point is needed between the two.
How to build customized websites to satisfy users
For users, the aesthetic is not unchangeable, and the design is also following the trend of the times. Therefore, the website production can not be conservative. Customizing websites is the best way to break the inherent rules.
This also needs to be done by enterprises, because although Internet personalized needs occupy the mainstream position, public opinion guidance also plays a pivotal role. For enterprise websites, it is necessary to clarify the ultimate purpose of going online, who is the target audience, if it is targeted at enterprise target customers, it should follow the route of promoting transactions as the ultimate goal, if it is for display If you join, what the website will do can reflect the company's culture and characteristics, and appropriately show the strength of the company.
Position the website well, and then cater to the wishes of users according to the positioning. It is obviously difficult to satisfy users if they simply pursue the beauty of appearance while ignoring the most important things. Remember, positioning determines the direction, and positioning determines the user attributes, so that the website and users can get closer through positioning.
The content and function of the website vary from website to website, but the principle of construction is basically the same, that is, we should pay attention to practicality. Based on customers, think about problems from the perspective of users, analyze customers' needs, and solve customers' problems. What aspects do customers want to know and what problems they want to solve.
For website construction, the user experience of the website cannot be ignored. Even if the customized website is considered carefully, there are still some unsatisfying aspects. During the operation of the website, you can carry out telephone follow-up to users who have visited, obtain user feedback, carry forward and improve aspects of customer satisfaction, and repeatedly improve and maintain aspects of customer dissatisfaction. In short, there is only one purpose, that is, to make the website better and stronger, to gain user recognition and win customers.
Change of website construction concept
For the vast majority of enterprises, they have accepted the construction of customized websites. Customized websites are analyzed and designed according to the business processes, product features and corporate culture of enterprises. Each functional link is designed according to the needs of enterprises and users. This has really realized the all-around communication between enterprises and customers.
Although this is not a small progress, the most important role in the website is still not involved, that is, users. The enterprise website customization is done from the enterprise's standpoint. They may have integrated their own understanding of the website into the website construction. However, it is better not to change their thinking, and use the old thinking to do the website, It may still fail to satisfy users, which is always missing something.
Website design needs innovation and creativity, but these must be based on the basis that users can accept. Otherwise, the website will really become a decoration, just looking beautiful like a vase. How to make users accept it? Maybe after a period of operation, after several upgrades and revisions, it can better meet the needs of users!
Information source Shangpin China : //ihucc.com/ , Group website production, group website design, group website construction company