First, blank web pages need to be filled in in time. When building a website, we often set up the framework content. However, during the daily operation, these already set up framework content will forget to add content due to negligence. At this time, the best way is to search the website through tools to see if there are pages with blank content, and then fill them manually. Of course, the content filled must be of certain quality, You should know that Baidu Spider has not seen the content when crawling to such pages for a long time, but if the quality of the content you fill is poor, when Baidu Spider re crawls the content, it is easy to give your website a negative score when it finds that the original content is junk, so the content you re fill must be of a certain high quality.
Second, if it is an invalid page such as a dead link, the processing method will be relatively simple. You only need to build a 404 page, and provide some content on the page to make users feel friendly. At the same time, Baidu will also think that the page is not a simple 404 page link, but also includes some content, So the website will also give Baidu Spider a good impression.
Third, for some advertising pages, or irrigation pages, because they often have relatively more content, but have certain garbage properties for users and search engines, you can use the Robots command to shield them and completely cancel the crawling of Baidu and other search engines. The advantage of this is that the amount of processing is relatively large at one time, The processing efficiency can be reasonably high. And after all, there are bound to be all kinds of junk pages on the website, and we can't deal with them one by one, so if we directly use Robots to block a column, the effect of processing will be improved a lot.
Fourth, the handling of some special invalid pages. In website operation, there are often some pages that are only useful for users, but have no significance for Baidu Spider, such as some registration pages, order pages, blog messages, shopping carts in malls, etc. The existence of these pages will not bring much benefit to the website ranking, and will also increase the proportion of invalid pages of the website. You should know that the higher the proportion of invalid pages, the lower Baidu Spider's recognition of the website will be, and the final result will bring very bad comments to the website. Therefore, for pages that are useful to these users and useless to the search engine, you can set the nofollow attribute to avoid crawling by Baidu spiders, which can effectively reduce the number of invalid pages on the website.
In a word, invalid pages on the website will continue to grow with the growth of website operation time, and the handling methods of invalid pages are also different. For webmaster friends, we must adopt appropriate methods to handle them, so that we can improve the efficiency of processing, and also help to enhance the website's popularity in Baidu and other search engines, It can also effectively eliminate the negative impact of invalid pages on websites by providing some support to improve the ranking of websites.
Information source Shangpin China : //ihucc.com/ , Daxing District website production, Daxing District website design, Daxing District website construction company
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