1、 Use the website to get feedback from customers in a timely manner
1. Make full use of network resources: The Internet is a powerful tool that can easily send product or service information to every corner of the world at a low cost. All customers around the world can learn about the enterprise through the website. The Internet has connected quite a number of netizens, enterprises, institutions and governments, and is developing towards a broader range.
2. Developing e-commerce: e-commerce is the general trend of future economic development, with the goal of realizing the networking and electronization of transaction information, such as using electronic currency, opening online stores, conducting online business negotiations and signing contracts with electronic signatures. The establishment of websites by enterprises can reduce the intermediate links of transactions and reduce costs from the perspective of sales.
3. Interaction with customers: the enterprise establishes a website, sets up an information consultation station on the Internet, and specially assigned persons are on duty to provide information services. Real time, thematic or individual information exchange channels can be established with the outside. Some enterprises' websites contact customers in the form of BBs or bulletin boards, where customers can express their opinions and see other customers' information and previous information. It enables customers to have a comprehensive and objective understanding of the enterprise and its services and products.
2、 Keep close contact with customers
When people want to know what new products and services a company has, or what changes have taken place in old products and services, or even just what news the company has, they will habitually enter the company's website. Because the company has been accustomed to publishing all new product and service information on the Internet, and regularly publish information about the company on the Internet.
3、 Establish business contacts with potential customers
This is one of the most important functions of enterprise websites. Now, major purchasers around the world mainly use the Internet to find new products and suppliers, because this is the cheapest and most efficient. In principle, people anywhere in the world can see the company's products as long as they know the company's website.
IV Introduce the company and display its products
One of the most basic functions of the company's website is to comprehensively and detailedly introduce the company and its products. In fact, the company can put anything that people want to know on the website, such as company profile, company performance, product appearance, function and usage, etc., which can be displayed on the enterprise website.
5、 Help enterprises develop e-commerce
You can realize e-commerce function for your enterprise on the website. You can publish on the website: A real-time news release system B real-time quotation system (C online download system: including online management, online publishing, etc.; D electronic mall system: you can open your own shop online; E customer message board, online survey, recruitment system, mailing list, BBS forum, etc.
6、 Keep close contact with customers
When people want to know what new products and services a company has, or what changes have taken place in old products and services, or even just what news the company has, they will habitually enter the company's website. Because the company has been accustomed to publishing all new product and service information on the Internet, and regularly publish information about the company on the Internet.
7、 Improve corporate brand image
The establishment of an enterprise's own website can not only bring new customers and new business to the enterprise, but also greatly improve the enterprise's performance immediately. The role of enterprise websites is more similar to the advertisements that enterprises make in newspapers and television to promote the company and its brand. The difference lies in the larger capacity of enterprise websites. Enterprises can put almost any content they want customers and the public to know on their websites.
Source of this article: Enterprise website construction
