Four unspoken rules you must remember in the SEO world _Shang pin China focuses on high quality website construction

Analysis of four hidden rules you must remember in the SEO world

In the entertainment news, we often say that which star has been secretly disciplined SEO website optimization In our world, as the optimized staff, we should also be treated as unspoken rules. In the industry, some people jokingly call Baidu Du Niang, and then our optimization staff live under Du Niang's influence. Although this statement is a bit exaggerated, we can't admit some hidden rules of the search engine that we can't violate. Today, the author will share four hidden rules that we can't violate in ordinary optimization.
1： Optimization is a time-consuming and labor-intensive thing. Don't rush

The process of optimization is a time-consuming and labor-intensive process. As for the optimization of staff, I may not see a big result after I have worked hard to optimize the site for a month or two, except for those who are more competitive than others. As an optimization staff, you should learn to stand this time. One of the characteristics of the current optimization industry is that most of the optimization staff are very old. It is probably also that the industry is relatively new on the mainland. Many webmasters probably optimize staff after 80 or 90. The optimization staff of this year is often the most urgent. It's easy to lose yourself and use improper optimization methods (black hat) to achieve rapid results. Breaking this unspoken rule, the search engine will probably impose penalties on your site. Remember, there is no shortcut in the path of optimization, just one step at a time. For those of us who are experienced in optimization, don't be impatient.

2： Optimization should be appropriate, not excessive

One Beijing website production The important goal of your site is to get traffic, so as to improve the conversion rate. And the basic flow is the ranking of key words. Some optimization staff may move their minds to the key words in order to obtain good ranking and good traffic, which often leads to excessive optimization of your key words. The rarest embodiment is the density of key words, which may present key word stacking and other topics. These occasional search engines are the most taboo in terms of key words. In this regard, the author thinks that optimization should be excessive, and the density of key words should be controlled within 5%.

3： The basic information of the site should be stable and should not be revised frequently

The basic information of the site, such as Title, Description, Kwyword, etc., is very nervous about a site, because these will be one of the important contents for the search engine to weigh your site. The search engine likes stable information, but does not like sites that frequently correct this information. As a veteran, we probably did not make a microscopic and comprehensive consideration of the future of the site when we first started. After we optimized a stage, the basic information of the invention site did not match, so we corrected the basic information, The search engine needs to take some time to take a new look at our site. If you fix it too often, the search engine will hate you, and it is easy to get punished by the search engine.

4： The establishment of external chain requires both quantity and quality, not too many

The content is king, and the outer chain is king. The tension of the outer chain on a site can not be compared with the author's excessive discussion. For a site, it is necessary to be competitive in ranking, and the establishment of the outer chain cannot be ignored. As for the veteran, the longest mistake in the establishment of the outer chain is to focus on the number of the outer chain, but ignore the quality of the outer chain. A good outer chain is worth dozens of wastes. In addition, we should also follow the gradual establishment of the external chain, not too many, especially when making friendship links. If you add too much later, the search engine will probably think that you are doing link transactions, easily causing unnecessary misunderstandings.

In short, for an optimized employee, if you want your site to be High end website construction In the tide of the Internet, you must follow these hidden rules and play the game according to the rules.

Four hidden rules you must remember in the SEO world

Date：2012-11-20 Source: Shangpin China Type: website encyclopedia
Word Size： small medium big

Analysis of four hidden rules you must remember in the SEO world

+86 10-60259772