Baidu pays more and more attention to the internal links of websites _Shang pin China focuses on high quality website construction

Beijing website construction Company Shangpin China: Today, when searching for local hospitals to extract the content of their websites, they found that a local hospital ranked first in a local gynecological hospital, compared with the second second in a local gynecological hospital. The first anti chain hospital was less than the second, but its ranking was higher. I won't tell you the specific name of the hospital.

Among them, website A included 20000, Baidu anti chain 30000, website B included 25000, 60000, but Website production However, the ranking of those with low anti chain content ranked first. This is why. Some people may say that it is website content relevance or website external chain quality.

So. Let's start with the relevance of the website content. I am an editor of a hospital station, which can be said to be more or less familiar with the contents of the hospital station. To be honest, the newly launched hospital website has a relatively large amount of content updates. We edited four people, each of whom wrote 30 articles a day, all of which were pseudo original. Each person assigned two disease columns, and wrote around the assigned column pages. Our articles were copied, pasted, and modified more or less on the major hospital websites, It can be said that the content of each hospital station does not allow and will not appear irrelevant content pages, which are all written about the main key disease subjects of the site. For example, if this station is a gynecological station, then the website content is all gynecological diseases related. If you don't believe it, you can take a look at it. It's a bit hard to explain the relevance. In addition, I envy to say that the next hospital station is mostly a station group strategy. It is built according to the subjects such as anorectal department, gynecology department, otorhinolaryngology department and so on. Then there is a main station, namely the hospital official website, which is not powerful.

In terms of the chain quality of another website. For the hospital station, it can be said that most of the sources of the external chain are the anti chain brought by the classified information and the forum. My hospital also has a special VIP account of Shangguo Internet, a good speaker VIP account, a place of business and other classified information with high quality weight. The VIP account is for extrapolation, and a long tail keyword is sent to Baidu's home page through classified information to improve the popularity of the website. As an aside, the vip accounts of these classified information are really powerful. I published several information about the long tail and all of them appeared on Baidu's home page years ago. I don't know where these websites have such great ability. However, the ranking of information published on these classified information websites is unstable now. Far from it, as far as the quality of the external chain is concerned, to be honest, the classification information of the hospital station and the external chain source of the forum account for 80% absolutely. In my personal opinion, the quality of the external chain is not much worse.

Others will say that the website has a friend chain problem. I think you should know that the main purpose of Friendly Chain is to transfer weight and improve website weight. However, from the webmaster's tool, Google's pr is 2, and Baidu's weight is 1. It can be said that the friend chain problem can also be eliminated.

In terms of website structure, we can say that we are now doing hospital stations Seo website optimization None of the supervisors of the website is not a master. It is hard to judge the website structure because they all have their own advantages. But when you look inside the website, you can find that the anchor text is interspersed in the content of website A and the links on some other pages are almost different in content. Of course, this is a bit exaggerated, The anchor text of the content of website B is almost the same, but there is a problem with the location of the anchor text. The anchor text is automatically added by the system, which is messy, and the internal chain links to the same page more often. This should be the gap.

This article was published on Beijing website production Company Shangpin China //ihucc.com/

Baidu pays more and more attention to the internal chain of the website

Date：2013-02-14 Source: Shangpin China Type: website encyclopedia
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