Ranking competition analysis between pseudo user experience stations and regular SEO stations _Shang pin China focuses on high quality website construction

Analysis of ranking competition between pseudo user experience stations and regular SEO stations

Recently, there has been a popular SEO legend, that is, "in three days, the keywords will be on the home page". We all know that SEO website optimization It is a long-term task. Even if you have the ability again, no one can guarantee that the target keywords will reach the home page position in such a short time. However, since such an advertisement has been printed, it is not nonsense to "achieve the home page position of keywords in three days".

As we all know, search engines now pay more and more attention to "user experience", and the most direct feedback of actual user experience is reflected by such data as website click, page jump, and user dwell time. If we can control and change these numbers, it means that we can change“ Beijing website production "Keyword ranking position. Some software and programs take advantage of this. We call this website information feedback experienced by non real users" pseudo user experience ".

Since "pseudo user experience" can improve the keyword ranking of websites to some extent, it will naturally have an impact on the ranking of regular SEO sites. Here is the competition analysis between the two for the home page ranking.

Recently, I observed several sites and analyzed some related reasons and conditions, and summarized the following points:

1. The ranking of pseudo user experience sites changes greatly, while the ranking of conventional sites changes slightly
Using this method to quickly improve keyword ranking is generally aimed at "second or third page sites". This is mainly because these sites have a certain "real user experience" and have a certain foundation, so if you improve the user experience, the ranking will rise faster. Generally, we all know that keyword ranking is gradually improved. Although some new sites will be promoted to a better position by search engines due to a high degree of attention for a while, with the passage of time, keywords will still decline and return to their normal positions. Generally, when we observe that keywords enter the second page, We think that the website is not far away from the date of entering the home page, and this is the rule for regular site keyword ranking.
For the "pseudo user experience station", it does not follow this rule. The site where keywords enter the home page does not appear from the site close to the home page, but from the site far away from the home page. A short period of "user experience" has created this kind of site. When the operation stops, the site will return to its original position. Therefore, from the performance results, there will be a large change in the ranking.

2. The ranking of keywords changes in a certain period of time
The "pseudo user experience station" uses the "search engine click principle" to quickly enter the home page with keywords, and the search engine incorrectly judges the user experience, so as to give these sites a good ranking. The consolidation of site ranking needs to constantly maintain this "pseudo user experience", and once the operation stops, the ranking will change and return to the original position. Because, we know that for search engines, they not only update their websites every week, but also make small adjustments to their rankings at different times of the day. This frequent adjustment and attention is to ensure that some regular sites have better rankings.
Generally, the weekly working hours are basically in the site operation phase. At this time, this "pseudo user experience station" can occupy a certain home page position. When the working hours are transferred and the site loses software maintenance, the ranking will decline. At this time, the regular site will occupy the home page position. Therefore, this also occurs. Within a day, Frequent changes and instability of the site.

3. From the perspective of conventional optimization, all data of the site is inferior to that of the next site
"Pseudo user experience station" takes advantage of search engine vulnerabilities and breaks through the content of conventional optimization. Therefore, it will be confusing to explain it according to the theoretical knowledge of conventional optimization. For example, there are not many sites included, there are not many sites outside the chain, and the site weight is not high. Obtaining some false traffic through the "pseudo user experience" is the most prominent manifestation of these sites. Generally, when this part of webmasters operate the site, they only need to provide: website domain name and website keywords. We know that without the backstage of the website, we can't add website content, build friendship links, or even operate the layout of the website's inner chain, label settings, etc. Therefore, from the perspective of conventional optimization, these can't be explained.
From a long-term perspective, the enterprise station needs not only a website display, but also a reflection of the enterprise's technology and ability level. It is impossible for enterprises to build their own popularity and product brands without these. Therefore, from these perspectives, enterprises need a real site that is popular with search engines, The most realistic reflection of user traffic.

The "pseudo user experience station" affects the home page ranking of the keywords of the regular SEO site. From the perspective of the search engine, any technology that exploits the loopholes of the search engine will eventually be punished by the search engine. The search engine is constantly improving itself. If you want to obtain a real, favorable site for the industry, enterprises, The author suggests choosing some conventional practices. I believe that the competition between the two rankings will ultimately win with the conventional SEO techniques accepted by search engines.
This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/

Analysis of ranking competition between pseudo user experience stations and regular SEO stations

Date：2013-05-31 Source: Shangpin China Type: website encyclopedia
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