SWOT analysis before website optimization determines website success or failure _Shang ping China focuses on high quality website construction

The initial stage of SEO is often challenging, and the idea of starting the project immediately is also very tempting. But take some time to design before execution seo I can draw a conclusion from these strategies. It will be of great benefit in the long run. Build a solid foundation, ability to move towards the victory of seo victory road.

A classic course of business school is SWOT analysis - identifying the strengths, weaknesses, opportunities and threats faced by enterprises or projects. Integrating enterprise asset evaluation and historical tracking data (as well as access analysis) can yield a convincing analysis of your organization and related markets.

Identifying advantages is usually relatively simple

Which traffic sources are good for you Website production Or does the enterprise work?

What projects/assets/partnerships have a positive impact on traffic and revenue targets?

Which content blocks or types bring high traffic and ROI?

What changes have been made that have significant value?

More wise honesty and courage are needed:

What content brings little search/access traffic 7

What changes that were supposed to have positive results didn't work 7

Which traffic sources are bad 7

What projects/assets/partnerships are underutilized?

As well as the areas that have not yet been developed: for opportunities, comprehensive analysis should be combined with strengths and weaknesses. You should find that it is good but there is still room for expansion.

What projects/ideas that you have thought of but have not yet developed or verified can bring significant positive impact?

Provide more value. Which current sources of high-quality traffic can be expanded.?

Which single thin ring energy-saving improvements 7

Or which modifications of the website that can be more strictly implemented to obtain more benefits have positive results? Can these changes be applied to other fields.?

What other feasible and valuable potential new markets or new content can be expanded?

What new content or new link sources have not been developed?

It is the most challenging task to make a frank assessment of your own weaknesses and the strengths of your competitors and determine the threats. Need to think creatively. Also consider the macro events that may change your website and the company's future:

Which market competitor (or other enterprises in similar markets) is stronger? How to achieve this disadvantage area.?

What changes in human behavior, Internet use or market conditions will dramatically affect your business/website?

Which competitor in the field wins the most? How? What are the intersections with your business/customers?

It will pose a threat to your enterprise. 4 Are there any new companies in the same industry that have achieved great success in their strategies? If his market copies its success

One of the most valuable things is to do SWOT analysis from the perspective of online marketing and SEO. If you haven't analyzed from a comprehensive perspective, for an organization that is ready to invest resources. You may become a runner off track - it will end soon, but where did you run?
This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/

SWOT analysis before website optimization determines website success or failure

Date：2013-06-28 Source: Shangpin China Type: website encyclopedia
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