For websites without their own content and reputation, garbage stations usually pursue traffic. To obtain returns through advertising, such websites can only bring short-term benefits. If there is no next meal, it will not be until tomorrow. It is a matter of time before they close. If you want to make a living, you must be a regular station. Regular stations are not afraid of changes in Baidu.
Every algorithm change of Baidu and Google is for webmasters. Actually, it should be myself Website construction The ranking and inclusion of search engines will affect the webmaster's nerves. There are always many people discussing these issues in QQ groups and forums. Many webmasters will check the website every day SEO Data, such as the number of entries, keyword ranking, and so on, because it indirectly reflects the weight and even the traffic situation. Where there is traffic, there is income. Until today, this is also the truth. "
Why the algorithm changes
I want to open a column long ago. Each change of the search engine is specially recorded for the webmaster's reference. After several experiments, we found that Baidu and Google are changing their algorithms almost every day. For websites, it is nothing more than snapshots, site not on the home page, etc., and the content you record can basically be replaced by "similarity", so we gave up. Finally, it is concluded that although the discussion fails to produce results, such issues are suitable for discussion and are not suitable for publication in the form of articles.
I will also revise my blog every once in a while, for example, Lu Songsong's blog. First, when I see something unpleasant, I will change it, but more often I will adjust it according to the feedback of netizens. For example, a few days ago, someone said that the title of your blog list was too rough and tired. The next day, I changed it to detail. In fact, as a webmaster
Not too casual, the same for search engines, but his thinking will be more careful. At the same time, there are some commercial factors. For example, Baidu will lower the rights of its competitors' websites, and Googl will celebrate a certain anniversary and suddenly increase its inclusion. But this is only a case.
To provide users with more high-quality content, Baidu has no more than one principle to crack down on websites: crack down on low-quality websites. Although it may often hurt innocent sites.
How to deal with each change
Then the way to deal with it is also a good solution. There is a saying that "we should respond to changes with the same". For regular stations, after knowing why Baidu algorithm changes frequently. Baidu is a change that may lead to the decline of several keywords on your website, but there must be other keywords rising. After a few months, it will form a state of repeated floating. For the garbage station, the stationmaster should be mentally prepared before starting the station. Now I have prepared some parts of the Baidu Search Engine Optimization Guide, which I hope will be useful to you.
Baidu hopes to include such websites:
The website can meet the needs of certain users.
The web page text can clearly and accurately express the content to be conveyed. The website is rich in information.
Have certain originality or unique value.
Don't invent content for search engines.
Don't sell a lot of links.
Do not create multiple pages, subdomains, or domains that contain a lot of duplicate content.
Do not create web pages that are fraudulent or contain viruses, trojans, or other harmful software.
Unless the website can invent original content for the content alliance. Cautiously join the plans of channel co construction, content alliance, etc. that cannot or rarely produce original content.
The website has a clear hierarchy.
The website has good performance, including browsing speed and compatibility.
Advertisements on the website do not interfere with users' normal access.
Set the permissions of the website reasonably. This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/