How to apply for Baidu search promotion API_Shang pin China focuses on high quality website construction

What is Baidu search promotion API?

API is the abbreviation of Application Programming Interface. Baidu search promotion API is a sub product of Baidu promotion API. The search promotion API service is the program interface open to the public of Baidu search promotion system. Developers can develop applications based on Baidu search promotion API, manage search promotion accounts and advertisements, especially large and complex accounts.

Who does Baidu search promotion API apply to?

Baidu search promotion API is mainly applicable to large advertisers and third parties of Baidu search promotion. These include search engine marketers, agencies, and other online marketing experts who manage multiple customer accounts or large advertising campaigns. Since using Baidu's promotion API requires technical knowledge and programming skills to develop client programs, advertisers or third parties need to have programming knowledge or employ developers.

The use of Baidu to promote API services is currently free, but not unlimited. Baidu has set quotas for API users to allocate resources more reasonably. When the user's quota is used up, the user will not be able to use the services provided by the API until the newly allocated quota is obtained.

What conditions do you need to apply for Baidu search promotion API?

Baidu's search promotion API is mainly aimed at large customers and third parties, so it is temporarily closed to ordinary developers and users. Users who want to apply for API must have a certain account size and technical strength. Baidu will make a comprehensive evaluation based on the user's accumulated investment in the account, average daily consumption, number of keywords, strength of technicians and other factors to determine whether it is qualified to apply for API.

You can preliminarily judge whether you meet the application conditions according to the following contents:

Accumulated more than 3 renewals in Baidu;

The accumulated investment in the account is more than RMB 100000;

The daily average consumption of the account is more than RMB 800 (the data period is the latest month);

The user unit itself has more than 2 technicians (proficient in any mainstream development language that supports Web services; proficient in Web service related specifications and protocols, proficient in Web service testing tools; and experienced in Web service project development).

How to apply for Baidu search promotion API

Date：2015-07-26 Source: Shangpin China Type: website encyclopedia
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