Once you have planned the content of your website and made appropriate market research on it, you should decide who will intervene in order to make the website take shape. You may find that Internet connection has been realized through ISP online services or other ways when reading this book, but now you need to decide who will support and manage your website, that is, where to build the website. Here we reiterate that if you choose to be an electronic mall, you must make this decision, because the answer is clear, and the electronic mall will host the operation of the website. If it is not an electronic shopping mall, you need to decide whether your current Internet service company should support your site or you should also consider choosing other service providers. In other words, if you have already accessed the Internet through the post and telecommunications department of your city, then the post and telecommunications department is your ISP. Now you decide to establish a website.
Are you going to continue to apply to the post and telecommunications department of your city for space to build a website, or do you find that the website management in another place is better, and you want to move to another place? It's like I'm in Beijing, and the ISP I applied for is also in Beijing, but my personal website is under the "Baoding hotline" (I can't help it, the service there is ideal). Most of the services that provide Internet networking will provide several megabytes of disk space for users who set up websites from servers without paying extra fees, which is called free space. Most people who want to start small websites are optimistic about the "free" disk space, because it is their Website construction It really saves money. This option is less investment, especially suitable for people who plan to build small websites. Of course, this choice will have both advantages and disadvantages. You need to weigh it carefully.
One of the disadvantages of building websites on the disk space given with the Internet online is that these servers can rarely provide information about the number of visitors, the visitors' sending (referring to the web page), the files received by visitors, and so on (some popular counting services are free of charge or only charge tens of yuan a month to provide users with information reports about the second visit of website files.) 。 The website traffic report is extremely important for making the decision whether to advertise, and also plays an important role in determining whether the website can attract advertisements. I wonder if you still remember that we mentioned in Chapter 4 of the first book of this series, "E-Commerce - The Gate of Opportunity", that John Genres of NW Online Store learned from his web page access information that most of the visitors who log on to his MovieMadness website to buy goods come from the website created by the fans themselves. Therefore, he put the ads to promote his website on the personal websites created by these fans.
At present, software for servers can be purchased. It prepares detailed access information analysis reports for four websites on the server. However, the cost of such servers will inevitably increase, so you will have to bear some additional costs. Some Internet service providers also prepare client programs to generate their own information reports for websites, and make electronic stores provide participants with a full set of information reports on a regular basis. So, when you choose who will host your website (host includes support, management, maintenance, analysis and other multi-level meanings. Forgive the author, the word originated in the United States, but there is no way to use a Chinese word to express its full meaning), in addition to considering the price and other services, don't forget the ability to provide comparative information reports.
