The scientific and technological nature of network finance refers to the practice that modern information technology is rapidly and widely used in the financial industry. The information technology revolution has a profound impact on the modern touch industry.
(1) It is beneficial for the financial industry to realize low-cost expansion of market network construction. The extensive use of information technology is conducive to the realization of the market in the financial industry Website construction Low cost expansion. There is no doubt that the expansion of market network will promote the growth of financial business. The traditional financial market is a two-dimensional market restricted by geographical conditions and transportation means. The information transmission and resource sharing brought about by the information technology revolution have broken through the original time concept and space boundary, transforming the original two-dimensional market into a three-dimensional market without geographical constraints and space constraints. In this case, financial institutions, regardless of size, can build their own global business network through the Internet at a very low cost and become a transnational financial empire with market globalization.
(2) Promote the development and design of financial products to a new level. The application of information technology has brought the development and design of financial products to a new level. Financial products are the core of financial marketing. The key to success in marketing is to constantly introduce new financial products to the market that reflect financial innovation and financial reform. Whoever has mastered the initiative of new variety development and design will inevitably win the competitive advantage and obtain first in benefits. The application of modern information technology has injected vitality into the development and design of new financial products.
(3) Promote financial services to be close to the market, fast and convenient. The extensive use of information technology has changed the traditional financial management concept and management organization model, making financial services closer to the market, more convenient and faster.
(4) Enhance enterprise information processing speed and decision-making ability. The extensive application of information technology has effectively improved the information processing speed of financial business, and thus enhanced the decision-making ability of enterprises. The electronization and networking of finance are not only the result of the development of modern science and technology, but also the symbol of "e" of the financial industry.
