By providing a forum for the discussion of economic affairs and facilitating the storage of citizens' knowledge in this regard, the Internet helps to form public opinions. Even if Wang Hong's speech is a bit extreme, it still promotes the people's participation in a wide range of "issues related to our common life". In addition, this speech also helps the people to see the transformation of public behavior from the public. Compared with participating in open political discussions, it has the potential to trigger more social and economic reforms by arousing people's awareness of economic affairs and corporate behavior. The more people know about the problems of products and services in the economic field, the easier it is for them to make smart choices. In a speech market dominated by large companies to a large extent, the Internet provides individuals with a "back channel" to convey their emotions to companies. Even if the speech in cyberspace cannot directly affect the decision-making of the company, it will also indirectly affect the decision-making of the company. Moreover, if such comments happen to have a little impact on the company's behavior, its wide range of social derivatives will not be limited to the participants in the Internet discussions. As far as the case is concerned, even if Wang Hong's comments lead to a slight improvement in his products and services, the beneficiaries will be thousands of consumers who may not have participated in the discussion. There is also a real reason for the company to worry about online discussions, because such discussions may turn opinions into behaviors: the discussion will force Hengsheng to hire additional personnel to monitor what netizens say online, and invite technical experts to identify and confirm the invisible speakers who criticize the company, The company will even sue consumers like Wang Hong for slander.
Communication on the Internet is almost always in written form or electronic written form. But this written form does not have the formality of communication in the real world. In fact, in many online forums, participants are not like the real authors of printed works, who try to conceive works for their readers. The participants of the online forum first consider the speed of typing and input. The accuracy of words, grammar, spelling and correct use of punctuation marks are difficult to be taken into account by the discussants in many cases. Exaggeration and untrue words are common phenomena in online communication.
In addition, the fact that many Internet speakers use pseudonyms and anonymity to express themselves helps to strengthen the understanding that in cyberspace, any bizarre, absurd, wrong and marginal information may be mixed with real information. No wonder some commentators believe that in this world, the communicator can be free from the restrictions and constraints of the customs in the real world when discussing, and can even completely avoid the country and the law, and truly realize "the free expression of free people and the free association of free people. However, the real-time, interactive and informal nature of Internet communication has undoubtedly become the main reason for the rapid development of online forums. In cyberspace, scholars can discuss profound academic issues, and netizens with low cultural level can also use cyberspace to express their immature views, opinions and opinions that may enlighten others. Internet users who often visit online forums can not only express their views on them, but also find a large number of like-minded people and "dissidents" at the same time, especially on issues of common concern. It is certainly a style of expression to put forward your own views independently and demonstrate them in detail, but short bitter sentences, exclamations and even a punctuation mark also convey a view to the forum.
