No one can replace website operation: accumulation, thinking and practice_Shang pin China focuses on high quality website construction

Website construction Operation is more than simply data analysis, activities, topics and traffic. Operation needs innovation, and innovation is irreplaceable. Only through continuous operation accumulation and understanding and polishing of user needs can we create our own innovation.

As mentioned earlier, operation is not learned by reading a book, but by continuous practice and accumulation. It can be realized only by forming its own unique playing style Marketing website construction The ultimate goal of the book is to discover the one-sided aspects of the book, which is the real operation.

A good example:

"Honda, a Japanese company, began to produce motorcycles in the 1960s and made them better and better, especially later it was good at producing micro engines. This led it to break through the innovation in the production of cars. Therefore, innovation took place in the periphery, not in the center."

The key of this example is not where its innovation takes place, but that innovation must be an accumulation, which is generated to solve a problem after reaching the extreme. Innovation is never the so-called sudden inspiration, but the result of continuous accumulation. In other words, the innovation of operation is also growing through continuous accumulation. It is also because of this that no one can operate in the modern times, but only operate and operate by themselves, and find inspiration in practice. No matter the great entrepreneurs or the operation experts of large companies, they can only give you advice and suggestions. The best way to do it is only through their own operations and insights.

Believe that practice is the truth, rather than a word or two from industry experts or experts, because everyone's environment and circumstances are different, and only their own perception and practice are the most authentic. Of course, the practice and thinking of these top experts can be used for reference to help themselves grow, but the final growth can only rely on their own practice, and the most reliable is positive accumulation, which makes everyone have unique value.

At the same time, website operation is also dynamic. This is one of the reasons why no one can replace the operation. The main contradictions in different periods are different, and the operation strategies are also different. For example, Digg, a well-known Web 2.0 website, the main contradiction of its early operation is to attract users who can submit news materials on its website, and attracting these core users is also the primary task. So, for Digg, the biggest challenge at that time was how could users submit news materials on a new, unknown website? Therefore, the core of all early operation strategies is to solve this problem, that is to say, only by means of breaking the game can we win. When Digg has accumulated a certain user group, the main contradiction of its operation is no longer to attract users to submit news materials on the website, but how to let users get the most concerned and valuable news. At this time, the focus of website operation will shift, and the operation strategy will also change.

The change of its operation strategy is not specifically described here, mainly to express that the website operation must be dynamic and changing, rather than static. There is neither the best website operation strategy nor the worst website operation strategy. There is only a proper website operation method. In this regard, there is no substitute.

No one can replace the website operation: it depends on accumulation, thinking and practice

Date：2016-12-08 Source: Shangpin China Type: website encyclopedia
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