How to make a website suitable for SEO_Shang ping China focuses on high quality website construction

With now Website production The threshold of Internet marketing has been lowered. The company attaches great importance to online marketing. The construction of websites has been far away from the network business cards of the year. What it pursues is that websites have online marketing capabilities and hope to obtain orders and businesses through the network platform. At this time, we need to do website promotion, but because ordinary enterprises do not have professional website promotion knowledge, they have to rely on search engine optimization (SEO), which is the so-called SEO 。 So how should a website do is the right website optimization (seo)? Here, SEO will talk about the steps of website optimization (seo) in our eyes and some simple ways of optimization (seo):

1、 The website space server is stable, and the website is completed and bound to the domain name. Reason: Prerequisites for website seo.

2、 It is better to have the ftp login address, user name and password of the website space. Reason: with these, you can have more authority to operate the website, which plays a crucial role in the implementation and effect of seo.

3、 Site Architecture

1. No frame is used. Reason: iframe references have a negative impact on rankings, and search engines can't recognize keyword content in the framework at all.

2. The website structure is simple and flat: that is, the website structure is clear and the sections are clear. The minimum number of clicks from the home page of the website to any page within the website should not exceed 4. Reason: It is convenient for spiders to crawl, and spiders cannot crawl deep pages, especially Baidu.
　　
4、 Website code

1. The code is simple and clear, reducing unnecessary function codes. Reason: It is convenient for spiders to crawl.

2. The website should be static, with. htm and. html as suffixes. Reason: It is convenient for spiders to crawl pages.

3. Don't use too many pictures. Try not to use flash or video. Reason: spiders can't read pictures, flash, videos, and seriously affect the speed of website opening.

4. The website can be opened quickly (there are code requirements and server requirements). Reason: It is convenient for spiders to crawl.

5. The website has no dead links, no wrong links, that is, the links in the website cannot be reached. Reason: The spider can't continue to crawl, and the user experience of the website is poor.

6. In the short term, there will be no large-scale revision of the style, style, industry of the website, etc. Reason: The weight of the website will generally decrease a lot after the revision.

5、 Basic requirements of home page

1. The tag code must be open: title, keywords, and description. Reason: modifying these three tags is the most basic work of seo.

2. The home page cannot jump to other pages. Cause: Unable to optimize (seo).

3. The picture, flash or video on the home page shall not occupy more than 50% of the space, and the text shall be more than 200 words. Reason: It is convenient for spiders to grab, crawl and collect.

4. The website navigation should be in the form of text as far as possible, rather than pictures, js, flash and other forms. Reason: The spider cannot read the image, and the spider cannot continue to crawl along the links in js and flash.

5. New content can be released to the home page, such as website announcements, recommended products, company news and other columns. Reason: The best way to update the homepage snapshot.

6. Links can be added at the bottom of the home page. Reason: Link exchange is an important way to improve ranking.

Having done the above five points, it is not necessarily successful. To do website optimization (seo), we need to implement it for a long time, and repeat the things of the previous few days every day. SEO is a lonely job, and we need to be persistent and careful to maintain and manage our website. This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/

How to make websites suitable for SEO

Date：2013-07-18 Source: Shangpin China Type: website encyclopedia
Word Size： small medium big

+86 10-60259772