How to promote videos on enterprise websites_ Shang pin China focuses on high quality website construction

After the enterprise website is produced, the next step is to promote it so that netizens can find your site through various channels. There are many ways to promote corporate websites, such as media, newspapers, online advertising, etc. What we want to share today is mainly about "video promotion of corporate websites". Video promotion, in short, is a means of promoting enterprise websites by means of video. The main content of video is enterprise products or services, and the premise of all this is video. The production of videos is very important. It is necessary to skillfully embed relevant information such as enterprise websites into them, so as to bring a certain amount of traffic to enterprise websites. below, Website construction company Shangpin China starts from the production of enterprise videos:

1. Product atlas video

This kind of video is relatively simple to produce. A series of product album videos can be successfully produced by using some software for making electronic albums on the network. Before production, the company's product pictures can be sorted out by category, and relevant information such as the enterprise website can be embedded in the appropriate location of the pictures. Note that these information cannot cover the main part of the pictures, thus damaging the beauty of the pictures.

2. Corporate image video

When an enterprise is on the right track, it usually has its own image video. This kind of video is usually planned and produced with the help of professional enterprise planning companies. After it is produced, it can be placed on the home page of the enterprise website to better demonstrate the enterprise image. In this era of increasingly fierce business competition, having an image video of the enterprise itself will help establish the brand image of the enterprise and make the enterprise more competitive.

3. Product installation video

After many products are in the hands of consumers, users need to install them before they can use them. For this reason, it is necessary for enterprises to shoot a series of product installation videos, which will make the services provided by enterprises more user-friendly and easier for consumers to trust. This kind of video can be successfully shot with the help of relevant staff. Later, we can embed information such as enterprise website.

The videos that enterprises can use to promote are generally the above categories. In the early stage, we can refer to some of the same industry Marketing website construction Enterprise promotion videos, learn their successes, and then combine some of their own creativity to produce a series of videos that match their own enterprises. After the video production is completed, we can start to promote the video:

First, go to Youku, Tudou, 56 and other video websites to register an account, which is the first step of preparation;

Secondly, upload the produced videos to various video websites. One thing to note here is that when filling in the title, relevant keywords should be reasonably embedded. When uploading, quantitative uploading should be carried out. Don't upload too many at one time;

Finally, after the video is released successfully, share the video. This step is also critical. Share videos on microblog, space, post bar and other platforms, so that other users can help improve the popularity of videos and accelerate the inclusion of search engines.

After the promotion of enterprise videos, because the videos contain information such as enterprise websites, users will also bring good traffic to the website by watching videos. Of course, the review of some platforms is more relaxed, and we can also display the website and other information in the video description area. The external chain left by video promotion is also a permanent external chain.

Well, that's all for this sharing. There may be many shortcomings in the process. Welcome to put forward your opinions, and we will promote the video better together.

How to promote videos on enterprise websites?

Date：2015-01-23 Source: Shangpin China Type: website encyclopedia
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