How to make your website better and better, please remember these 4 points _Shang pin China focuses on high quality website construction

After the continuous improvement of Baidu search engine algorithm in 2013, many webmasters feel that today's SEO website optimization It's getting more and more difficult. I guess that many people will choose to quit the seo industry in 2014, but I'm sure more warriors will join. Because every industry today is very fierce. If you choose to quit in case of any difficulty, you will certainly not be outstanding in any industry. In general, when encountering difficulties, we should learn more and move forward courageously. Therefore, Shangpin China Website construction company Let me tell you what I should do for the search engine to have a foothold in 2014:

How to make your website better and better, please keep these four points in mind

1. Do a good job of "foundation" first, and then publicity

In website optimization, we must remember that what we need is loyal users, not once. Therefore, we must first play the value of our website. So how can we build our own value? Here, I still want to obtain from the competitors and pay attention to the latest trends of the industry I am engaged in, so as to know what the targeted users need from time to time. Fortunately, we provide it at the first time, so that your users can be firmly "tied" by you. After the value of our website is reflected, we will conduct external publicity. Many people may not understand why our website has come out and we have to wait until it is promoted in time. Isn't it a waste of time and money? In fact, this is not a waste. It is to build a better user experience for your users. If you start to promote your website before it has a good value, even if it will bring you many users, your website does not have what users need. Then the majority of users will never turn back. If this happens, you will publicize them again in the future, and their good impression of visiting your website will be greatly reduced. In short, you will lose a lot if you start to publicize your website without establishing its own value.

2. To get users, first deal with competitors

We all know that a new thing will not be so perfect after it is excavated. It needs the pressure from competitors to make a breakthrough in this new thing. So, when you want to Marketing website construction To attract effective users, you must first get rid of your competitors. Only after you get rid of your competitors can you get the users you have. Otherwise, everything is nonsense! So how can we surpass our competitors? This is about the analysis of competitors. The following points can be analyzed:

1) , analyze their optimization strategy (whether to obtain users from search engines or merge social marketing)

2) Evaluate their current strengths and weaknesses (from the quality of website content, external chain resources, friendship sponsorship, etc.)

3) Mining their superior resources (such as where to obtain high-quality external chains)

4) . Analyze what program they use (what program they use is not only to understand whether the program is asp, php or htm, but also to know whether their program code is concise and whether it complies with w3c standards)

5) Analyze the advantages of their website architecture (maybe a website presents almost the same information, but in fact many details are ignored by many people. Therefore, if you want to make a good website, you must make every layout reasonable. It is necessary to understand how the four tags of each column are added skillfully, how the keywords are scattered to every corner, etc.)

3. Retain real users and abandon fake users

When the quality of the website is recognized by some users, it will inevitably lead to spoofing by competitors. Therefore, on the basis of having a certain number of users, we should pay attention to the number of users in each region every day. When we suddenly increase a large number of users, we should start to attract attention. Because the sudden surge of website visitors will attract the attention of search engines. If it can be maintained for a long time, congratulations! Your website has taken another step forward. It is afraid that competitors will add many fake users to your website through some third-party software, and it will start to decline in a few days. Such a sudden increase and decrease will make the search engine unfriendly. In this way, your website will be in danger of being punished. Therefore, we should always analyze which users are real and which users are fake. When we find out, we should discard them accordingly. In case your site is punished by the search engine.

4. Platform interaction to enhance users' goodwill

In the early stage of the website, the interaction that users participate in is relatively small, so we webmasters must keep good interaction with users closely. Only in this way can users have a better impression on our website. Don't leave them with the feeling that they don't care. In this way, with the increase of users' good feelings, users will interact with each other, which will gradually bring greater interactivity to the website. As the interaction circle becomes larger, the publicity of our website's own platform will become greater.

How to make your website better and better, please keep these four points in mind

Date：2015-02-16 Source: Shangpin China Type: website encyclopedia
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