90% of enterprise websites go online for profit Why more than half of websites fail to find ways to make money

Enterprise Business website No, Positioning

For enterprise websites, positioning is very important. Some people say that our company's website is launched to make money, which is not a clear positioning, because there are many ways to make money. If the company's phenomenal business is launched on the website, it is actually a waste of resources, and if the transformation is not good, it will also cause unnecessary trouble.

Enterprise websites are in a dominant or subordinate position, which must be clearly distinguished. For most enterprise websites, the positioning should be a supplement to offline business. When the website gradually finds a profit model, it will change from auxiliary to main.

The positioning is not clear enough when the website is launched

The enterprise wants to be a profitable website, but what kind of website can be profitable? It seems very simple to sell the products of the enterprise on the website, but has it considered the offline sales channels, where the website traffic comes from, and if it is faster and more effective to sell the products on the e-commerce platform than on the website

The goal of enterprise website construction is to make profits. First of all, we should consider how to create convenience and value for users. When target users visit the website, it simplifies the shopping process, makes the price of enterprise products clear at a glance, or feels more convenient in other aspects. After all, the website wants to make profits and puts users first, Because they are willing to pay through the website, it is possible to make profits.

Enterprise website no Featured

When users visit a website, the visual impact will make a deep impression on them, and websites with different pictures and styles will bring different experiences to users. For enterprise websites, in terms of the interface setting of website construction, they must have their own independent style, and focus on the key points according to the characteristics of the enterprise.

For example, enterprise website construction. Although most enterprise websites are produced by professional website construction companies, website production and customized websites are two different concepts. Customized websites are completely different from websites in other industries according to their own characteristics, so as to show their unique style, Let users remember at once.

Enterprise websites should be optimized and operated

The website is a product. If you want to make this product work, you need to adhere to website optimization and operation.

Many websites are very good at the initial stage. After the website is launched, based on the cost, only a few or one person is operating the website. This is also a helpless move. Enterprises do not support idle people. When the future is unknown, it is easy to understand this decision of enterprise website operation.

This requires that those who operate websites have strong professional website operation concepts, while those who participate in website management should have strong decision-making power, so as to maximize the normal operation of websites.

In a word, if the enterprise website wants to make a profit, it is critical to do well in the above points, otherwise, everything is empty talk!

Information source Shangpin China : //ihucc.com/ , Beijing website production, Beijing website design, Beijing website construction company