SEO website optimization: exchange of friendship links
Source: Shangpin China |
Type: website encyclopedia |
Time: 2012-12-07
SEO website optimization: exchange of friendship links
When it comes to friendship connection exchange webmasters, they are no strangers. We know that a good friendship connection can help the website, and it is more conducive to improving the search ranking and weight of website keywords. I found that the friendship connection with high pr can also drive the pr of my own station to a certain extent. Therefore, there must be a certain standard for making friendship connection, and you must not exchange anything worse than yourself, unless you know each other and you are willing to give friends. Take myself for example, I change links every day and write this: "Every day, professionals update, the conditions are equal, interested people talk to me privately, change the home page/inside page or article page [I wrote this article before the text page exchange, if you are interested, you can read it: [Difficult external links, many friendly links? New ways to solve problems] (only other medical websites do not disturb)", In this way, we can make the best use of friendship connection! Tian Wei, a small editor of hospital network marketing, will talk about what kind of websites are high-quality links and how to obtain these external links. The following is my original abbreviation, mainly explaining how I do connection exchange: When it comes to friendship connection, I want to explain friendship connection first: friendship connection refers to mutual Beijing website production Put links to each other's websites on their websites. You must be able to find the URL and website name in the webpage code, and display the website name when browsing the webpage. This is called friendship link. First of all, to change friendship links, we must "match the door". The so-called match the door is to exchange relevant websites. Unrelated websites generally have little effect, as I said when I exchanged: only change medical websites, do not disturb others. The following is a summary of the points that need attention in exchange: 1. Website inclusion 2. Site pr value 3. Site Snapshot Date 4. Website pr output value 5. Website keyword ranking 6. Website Collection History 6. Whether the website cheats 7. Baidu weight 8. Is Baidu on the home page 9. Website content (whether healthy and reasonable) The above nine points are what I need to see every time I exchange connections. If these points are exchanged, I will get twice the result with half the effort. Let's talk about these nine points in detail: Website inclusion: websites with more content are relatively better than those with less content. At least we won't talk about Baidu's more content. It must be true that spiders still pay more attention to it, and ranking will certainly take a certain advantage, not to mention the traffic it brings. Website pr value: The higher the PR value, the more popular (more important) the page is. Although pr is not as important as it used to be, the editor would like to say that pr still has a certain role. For example, if website A has a link to website B, website A must provide some good website content, so Google will take the link from website B as its vote for website C. Take a simple example: if you send links to websites with pr of 6 and to websites with pr of 1, you will find that most of the external links of pr are higher than those with pr of 1. High end website construction Snapshot date: The speed of snapshot update reflects the spider crawling and search engine's attention to this site. It can be said that the snapshot will not have too much impact on the website traffic as long as it is not abnormal, but the consequence of the long-term delay of snapshot update is to lower the authority or K station. Of course, the new website snapshot also represents whether a webmaster updates and maintains the site every day, so we should pay attention to the snapshot time when we check the snapshot. In general, the best snapshot is to update within 24 hours, and there are 1-3 days of snapshot updates. These snapshots are relatively normal, so we should look for such sites to link, But some websites have a lot of content, and the keyword ranking is also good, but the snapshot is very slow, and some have not been updated for even half a month. I suggest that webmasters of such websites should not exchange. Website pr output value: many people may not notice this when changing friendship links. In fact, this is something we should pay attention to when exchanging friendship links. The so-called PR value of the website that brings friendship links is generally based on the PR output query of the other website. Generally, if the other website does not add much friendship links, the PR output value will be relatively larger. If the PR value of the other party is larger than ours, this is one of the places we can consider changing the website. Speaking of the pr value, by the way, the number of friendly connections is the most appropriate. In fact, many people think that the more the better, but not so. The editor thinks that it is best to control the number between 30 and 40. This is only for reference, there is no absolute number. Website keyword ranking: the quality of a website depends on whether the webmaster has intentions, so we should first check whether the main keywords of the other site rank high in the search engine. If the ranking is not good, it is all after 100, indicating that the website is not well optimized, and the exchange will not play a role in our website. Of course, if we are a new website, we can also reduce the requirements. If the main keywords of the other website can be found in the search engine, it means that the website has no bad records and some search engines give punishment. If you want to find a website with better quality, it is better to find a website with the highest ranking main keywords. The suggestion is to be in the first three pages of Baidu. The website includes historical records: I wonder if webmasters have noticed this. Why should they look at historical records? Because some websites may collect more, or use a lot of mass publishing software to cheat, because the collected site search engine will be punished. If such a site is replaced, it may affect your site, and the collection is very unstable. Today may be bad with your website collection, and maybe tomorrow will be lost. Whether the website cheats: here, I know about these cheating methods: hiding text, putting words containing keywords in the HTML file of the web page, but these words cannot be seen by users, only by search engines; Hidden link, hidden link is similar to hidden text, but the difference is that the key words are placed in the link, and the link is invisible to users; Hide pages. Some pages use programs or scripts to detect whether they are visiting search engines or ordinary users. If it is a search engine, the page will return an optimized version of the page. If the visitor is an ordinary person, another version will be returned. These three cheating methods are experienced by Xiaowotian Wei. Of course, there are many other cheating methods. Here I mainly talk about some of them. Every day, the editor will look for pseudo original articles on different medical websites. Sometimes the articles he is responsible for do not have links or keywords with him before, but when you copy them, they all have them. At first glance, they are all website cheating. We can't see them with the naked eye. The current 360 browser is good. You can basically see these cheating methods when you view them in editing mode. Introduced cheating methods, in fact, the ultimate goal is to tell us not to exchange cheating websites, so as to prevent our website from being involved in demotion or being k. Baidu weight: Tian Wei, a small editor of hospital network marketing, generally likes to use Aizhan to query. Although it is only a valuation, it can also understand the general situation of a website. Preferably, if the other party's website has a lower weight than its own, but Baidu does have a lot of traffic to the website, you can consider it. If the other party's weight is very high, but Baidu's traffic to the site is very small, specific analysis of the site, whether there is value for change. If the weight is high, the traffic is large, and the properties are similar, if the other party is willing, of course, it should be replaced! Is Baidu on the home page of the website site? This is mainly to see whether the other party's website has been downgraded. Website content (healthy and reasonable): If your website is not healthy, who will dare to exchange with you? In fact, I think it is one of the more important conditions for exchange to see whether a website is healthy, do you think?
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