How Taobao novices choose keywords

How Taobao novices choose keywords

With the end of the year, major e-commerce companies（ Beijing website production ) The shopping promotion on the website is constantly on. It is believed that the number of Taobao customers may be increasing every day. But the first and foremost thing for most Taobao novices to do is Taobao API websites. The advantage of API is that it doesn't need to update articles, just needs to promote carefully. But it should be said that many people know API websites（ High end website construction ）Recently, it has been particularly fierce by the major search engine K, especially after some recent updates of Baidu, many of the leading API Taoke stations have also disappeared on the home page, so Taobao customers are not as easy to do as they imagined, because of fierce competition and many popular SEO website optimization The key words of. In fact, you can think from another perspective that with so many categories on Taobao, it is impossible for all relevant keywords to be completed. If we avoid those with great competition and choose some long tail keywords with small competition but a certain index to promote, I believe that if you only use your heart to promote, you will soon gain. Now let's talk about some skills of keyword selection at the initial stage of building the site.

1、 Low competitive keywords are preferred. Why should we say that we prefer keywords with low competition. The reason why many people don't want to choose such super competitive words as tbw taobao and taobao.com women's clothing is that many people like these words, which have a large search volume. If they can rank among the top three search engines, the transaction conversion rate will be very high. The question is, how many people think they have the ability to be on the front page, or how long it will take them to be on the front page? It is estimated that many people have thought about it, but they are just joining in the fun. In another way, if we choose a word with small competition, as long as you look hard, you will find it. If you find a word with small competition but a certain index, you can say that you have already succeeded half way. For keywords with small competition, it is certainly much easier to optimize them. As Taobao customers, what we want is not traffic but conversion rate. Therefore, even if the conversion rate of words with high traffic is not good, it is useless. Maybe we can't compare the traffic of small competitive keywords with that of large keywords, but we can improve the conversion rate through the precise traffic brought by long tail words. When our revenue increases, we will be more confident to continue to do so.