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SEO website optimization needs to do well in eight aspects

Source: Shangpin China | Type: website encyclopedia | Time: December 20, 2011

SEO website optimization needs to do well in eight aspects

Website promotion is an important part of online marketing（ Beijing website production ）, and SEO website optimization It is also an indispensable part of website promotion. 70% of the traffic of most websites comes from the major search engines. Website SEO optimization includes website optimization and off-site promotion. Today we will focus on several aspects of the priority process in the station（ High end website construction )。

In station optimization mainly involves the following aspects

1. Website structure, including directory structure or multi-level structure

The directory structure is conducive to the capture of search engine spiders, and also helps to improve the weight (PR) of channel columns.

2. The final subdirectory of the URL should be kept within six letters.

Too long links are not conducive to search engine reading optimization, and it is not convenient for netizens to remember.

3. The website layout should be in the form of DIV+CSS.

The website layout can be divided into two forms: table, which is not conducive to the retrieval of search engines. However, DIV+CSS has changed this situation, making it easier for search engines to capture the content of websites, and more conducive to the inclusion of website search engines.

4. Label optimization involves three important components: title, keyword and description.

The title of the tag should not exceed 30 words, and the part behind the tag that exceeds 30 words cannot be seen on the Baidu search results page. Important keywords can be placed in the front part of the tag title, which is very helpful for improving keyword ranking.

Keep the keywords around five and do not repeat them to avoid being judged as cheating by search engines.

The description part is no more than 90 words. The description part mainly introduces what the website does and what its functions are, so that netizens can better understand the general situation of the website.

5. The site keyword density remains at 2% - 8%. If it exceeds this, it will be judged as an optimization transition by the search engine. Too low will not play a great role in ranking keywords. Therefore, this needs to be mastered. However, a lot of current work software can help you query the density of keywords. As long as you make full use of these in the optimization process, you can do a better job of ranking keywords.

6. The site link refers to the channel to channel, column to column, article to article, keyword to article, etc. Do a good job in the site link is conducive to search engine optimization and more conducive to the improvement of website pv. Internal links are like friends. The more friends you have, the greater the chance that others will find you. Therefore, this internal link is also a key that cannot be ignored.

7. Originality of website articles

Search engines are extremely fond of collecting original articles, and they are very helpful to the weight of websites. Many government agencies' websites, the number of articles and the external chain data are not ideal, but the weight of websites is generally more than 6. The important reason is that most of the articles on their websites are original. Therefore, articles with a high degree of originality are quite important for weight. Original articles are also easier to reprint, which will virtually increase the number of external links of the website.

8. Website program optimization

A good website program is also a great help for SEO. This program optimization was also mentioned by the elder when analyzing the website, so we still need to prove it.
The above is a personal summary of the optimization in the station. What is wrong or needs to be improved needs to be pointed out. I hope to communicate with you more and make progress together.
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Disclaimer

Thank you very much for visiting our website. Please read all the terms of this statement carefully before you use this website.

1. Part of the content of this site comes from the network, and the copyright of some articles and pictures involved belongs to the original author. The reprint of this site is for everyone to learn and exchange, and should not be used for any commercial activities.

2. This website does not assume any form of loss or injury caused by users to themselves and others due to the use of these resources.

3. For issues not covered in this statement, please refer to relevant national laws and regulations. In case of conflict between this statement and national laws and regulations, the national laws and regulations shall prevail.

4. If it infringes your legitimate rights and interests, please contact us in time, and we will delete the relevant content at the first time!

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