I talked about the Preparation for SEO Optimization Workflow, and today I will talk about the implementation method. After you have prepared the relevant work materials, naturally you need to enter the implementation process next. As the saying goes, no matter how good the idea is, if it is not put into practice, it is just on paper and has no persuasiveness. Just like writing soft articles, if there is no actual data, it can only be regarded as theoretical knowledge. Whether it can succeed or not is still unknown. So for SEO optimization, executive power, that is, practical ability, is the most important. All theories need to be tested by actual combat and can stand up. So how should we implement SEO optimization? Today, I want to talk about my experience.
1、 Optimize by taking advantage of its own advantages
In SEO optimization, many webmasters only rely on the experience shared by others to optimize, ignoring a truth. If you use a good method, you may not get a good result. Just like some webmasters can use the long tail keywords to do tens of thousands of website traffic, while some webmasters watch the poor hundreds of traffic all day long. Therefore, in the process of website optimization, we should first know our own capabilities, and clearly understand what we can do and what we can do. This is very useful for us to implement SEO optimization. As the saying goes, don't wear such a big hat without such a big head. The same is true for SEO optimization. Others can build brand stations with microblogs, which may not work on you. So how should we make up for this deficiency through our own advantages? First, we can take advantage of domain names. If the domain names of competitors' websites are not easy to remember or convenient to remember, we can register domain names that are conducive to memory and SEO optimization to gain inherent advantages, such as the presence of website keywords in domain names. Second, it is very important to ensure the stability of space. Third, a large number of original content to make up for the age difference of the website. In fact, most of the time, webmasters don't find their own advantages. They always like to hit stones with eggs. In the end, they still silently guard hundreds of traffic. The author suggests that when doing SEO optimization, first of all, they need to know where their advantages are, maximize their advantages, and the SEO optimization results will be very good.
2、 Optimize with SEO tools
Maybe many webmasters think that using SEO tools to optimize websites cannot show their strength. I think this view is very bad, because everyone's energy is limited, and the limited time and appropriate tools can maximize the effect. Many webmasters will not be optimistic about the effect of some tools for mass distribution outside the chain. In fact, each tool is good, and the key is how you use it. Just like mass mailing software, most webmasters can avoid such SEO tools. The author tells you that this tool is not wrong. After all, the tool is dead, and people are alive. If you know how to maximize its positive performance, then this tool is a good tool. Just like some emails received by the author a few days ago, nine out of ten can be seen to be mass mailing, But one of them is very researchful. The name of the email is not a simple advertisement, but about some sad articles. The content is the whole article, just the bottom and pictures plus the website. When such emails are sent to most mailboxes, they will not be regarded as advertisements. This is the trick of people who use the software. So, SEO optimization can't be successful if it only depends on the energy of the webmaster. After all, everyone's energy is limited, and some tools can save a lot of time. As long as they are used well, the effect is not obvious.
3、 Optimize with the help of rival websites
As we all know, the best teacher of SEO optimization is the competitor's website, and every webmaster takes surpassing the competitor as the ultimate goal, so when we implement SEO optimization, we naturally need to follow the optimization direction of the competitor to optimize. Every type of website has competitors. To optimize SEO, we first need to analyze competitors' optimization methods, promotion channels, operation methods, etc. So how should we optimize our competitors' websites? First, check the optimization of the site. Generally speaking, the site mainly includes a series of elements such as title, keyword tag, description tag, structural interface, website navigation, relevant content recommendation, content originality, website update frequency, and internal chain setting method. Secondly, we should check the external chain of our competitors. The external chain is a very important part of our SEO optimization. Naturally, we need to check the external chain publishing platform of our competitors' websites, the link forms used by the external chain, and the anchor text used by the external chain to operate our own external chain construction scheme. Third, the anchor text used by friendship links, the weight of friendship links and other related factors. By looking at the factors related to competitors' websites, we can naturally find out how to optimize SEO quickly. Therefore, using competitors is the best way to implement SEO optimization, and also the best way to accumulate SEO optimization knowledge.
When doing SEO optimization, the webmaster should not do it blindly. It should be planned, targeted and regular so that there will be no confusion about what to do today or how to do it. For SEO optimization, it's actually not difficult. The difficulty is that you haven't formulated a planned operation plan, which will easily make you lose your direction in the optimization process, thus making the effect of SEO optimization not as good as expected. In a word, SEO optimization depends on the planned implementation, but also know how to seize the opportunity to strike back. That's all for this article. If you have any good suggestions, you can exchange them with the author.
