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How to rank long tail keywords on newly built websites?

Source: Shangpin China | Type: website construction | Time: April 6, 2020
As long as anyone who has done optimization knows, if users enter the website through long tail keywords, the conversion rate of consultation is very high, so for website operators, they attach great importance to the ranking of long tail keywords, especially for the early stage of the website, because the weight is very low and there is no core keyword ranking, it is more necessary to do a good job in the ranking of long tail keywords, So what is the long tail keyword? How to do it well? The following website construction company will introduce it to you.
What are the long tail keywords
Long tail keywords are usually long words composed of two or more keywords, sometimes even a sentence. Among all keyword types, long tail keywords can easily optimize ranking.
The search volume of long keywords is relatively low. Only accurate customers will search. Compared with other keywords, the competitiveness is low and the conversion rate is high How to promote the company website What about?.
How to arrange long tail keywords
Each article should combine pictures and words.
This is critical. When we search for a word, we will display relevant pictures in the search results. If it is a search result with pictures, the click rate will be much higher than that without pictures. Therefore, when we write articles, each article needs at least one picture.
There are certain requirements for pictures, not just beautiful pictures. The picture content should be related to the article content. In addition, the size ratio can be controlled at 121 * 75 pixels, so that when the search page appears, no deformation will occur. When uploading pictures in the background, the ALT tag must be added. Tags can be described in one sentence, and then long tail keywords can be added to them, which can better improve the density of keywords.
How to rank long tail keywords on newly built websites?
　　 Long tail keyword selection
The first is to use third-party tools such as webmaster tools, statistical tools, Baidu related search, Baidu search drop-down box to mine keywords.
The second method is our own background data, which can be used to optimize long tail keywords.
Long tail keyword layout
Optimization is closely related to the website structure. Let's take a look at the structure of the website first. Generally, Website construction Its structure is nothing more than website homepage, column page, list page and content page. The weight is reduced in turn. When optimizing long tail keywords, they are basically distributed on the list page and content page.
When optimizing the long tail keywords on the content page, you should pay attention to the keyword content on the title. The articles written need high-quality original articles, and the readability should be as high as possible. These articles are valuable to users. They are willing to see the content. In addition, an appropriate amount of long tail keywords should be inserted into the article.
The website construction company said that, in short, if you want to optimize long tail keywords, you should not only pay attention to the quality of the article, but also pay attention to the search engine optimization of the entire page, not only to meet the requirements of the audience, but also to meet the optimization rules of the search engine. If you persist in daily optimization, you can bring more accurate customers to the company.
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Disclaimer

Thank you very much for visiting our website. Please read all the terms of this statement carefully before you use this website.

1. Part of the content of this site comes from the network, and the copyright of some articles and pictures involved belongs to the original author. The reprint of this site is for everyone to learn and exchange, and should not be used for any commercial activities.

2. This website does not assume any form of loss or injury caused by users to themselves and others due to the use of these resources.

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