Two Important Factors Influencing SEO Website Optimization Baidu Ranking

Beijing website construction Company Shangpin China shares influence SEO website optimization Two important factors of Baidu ranking

I Factors indirectly influencing ranking

Recently, when we webmasters were at the site: their own website, they found that a thumb icon was added after the date of the website snapshot and there was a string of numbers behind it (of course, this is only for websites that have added Baidu sharing code). Yes, this is Baidu sharing, which has been talked about very much recently. Many webmasters said that the number of shares might affect the ranking of website keywords, However, some webmasters said that it might be a flash in the pan. The author is not sure how to draw a conclusion here, but after a period of observation, the author found that the websites with a large number of shares ranked generally higher than those of the same type.

2、 Factors directly influencing ranking

Now the search engine algorithm is more and more humanized, and it will look at the quality of a website from the perspective of Internet users. Because of this, some old people often say that "content is king, and the external chain is king". If you want to have high-quality and readable content, you must avoid collecting content and using pseudo original software, because the collected content is not friendly for inclusion, and it does not help the website to increase its weight. In addition, some webmasters use software to fake original content in order to save time. In fact, there is a big disadvantage in doing so, because software is software after all, it just mechanically replaces some words, and the readability of the fake original articles is extremely low, which greatly affects the user experience and reduces the time of visitors staying on the page, This will result in poor ranking or regression of websites.

If the website wants to have a stable ranking, only internal optimization is not enough. It also needs "external application plus internal service". The so-called "external application" is of course the external chain, but the external chain is not necessarily the more the better. Generally, quality is more important than quantity, so what kind of external chain quality is high at the end? The author here recommends several types of high-quality external chains that I often do. First of all, I have to say that Baidu related products, such as Baidu Knows or Baidu Encyclopedia, are difficult to do, but once successful, one external chain will definitely top 100 junk external chains. In addition, the effect of soft text can not be ignored, but we have to be patient. Finally, it is also a good choice to often go to some high weight BBS related to the content of your own website to publish signature outside the chain.

This article is written by Beijing Website Construction Company Shangpin China（ //ihucc.com/ ）Publish