What is the purpose of website interaction design in website construction?

The purpose of website interaction design is to provide users with a friendly experience, so that they can find the information they need or complete a task more easily. Specifically, the goals of website interaction design mainly include the following aspects:

　　 1. Improve user satisfaction: User satisfaction is the ultimate goal of website interaction design. Only when users can easily find the required information or complete the required tasks will they have a good impression on the website and be willing to continue to use it.

　　 2. Improve user efficiency: Through reasonable website interaction design, users can reduce the time and steps required to complete tasks and improve their efficiency.

　　 3. Reduce user learning costs: Users do not need to spend too much time and energy to learn how to use the website, but can quickly find the required information or complete the required tasks.

　　 4. Improve user participation: Through reasonable website interaction design, it can attract users' attention, increase their participation in the website, and promote the interaction between users and the website.

　　 5. Optimize user experience: Through reasonable website interaction design, a good user experience can be created, thus improving the trust and loyalty of users to the website.

In general, the purpose of website interaction design is to provide users with a friendly experience, so that they can find the required information or complete a task more easily. Only through reasonable website interaction design can we attract users' attention, improve users' satisfaction and participation, and thus promote the development and growth of the website.