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How to make overall planning for SEO

Source: Shangpin China | Type: website encyclopedia | Date: June 19th, 2012
The key is whether it can be implemented. It's easy to write a plan on how to improve your work efficiency. Find the external chain resources, and then register and publish them. In fact, it is not difficult, but many resources are often unusable. This wastes a lot of time to do English SEO It is clear that there are many English external chain resources (compared with Chinese resources). It is recommended to use the simplest and most effective way: change external chain resources, get to know several peers, and then go to exchange resources with them. Of course, all of them are purely manual external chain resources. There are abundant blog resources abroad, such as wordpress ELGG. Especially the third-party blog platform of secondary domain names and directories, which is suitable for temporary maintenance.

But these things need experience. SEO requires overall planning ability. Are SEO novices used to updating websites and building external chains aimlessly? SEO personnel need to have comprehensive skills. Such as: writing ability, data analysis ability, etc. Include from Website Design To the website content, the last is the external chain construction. How to plan as a whole? A conventional SEO method: the first step is to cooperate with the sequencer and the artist to design a good web page. The second step is to understand the industry and products (select the key words) The third step is to do a good job in content and keyword layout (including the construction of the internal chain of the station) The fourth step is to do a good job in the external chain construction in a planned way. Here is an example of an English station:

Cooperate with sequencers and artists to design web pages

Because many stations are designed before doing SEO, but many sequencers or artists do not understand SEO, SEOer has to modify the code after taking over the website. The typical problem is that enterprise stations use a large number of forms. This step can be omitted in many cases. It is often a headache. Unless you are proficient in P+CSS, you'd better find professionals to modify the code. It is worth noting how the SEO department works well with the technical department.

Understand the industry and products (select the key words).

Even if your website SEO is very good. However, there is no conversion rate. Many SEOers do not know a certain industry and product when they are SEOing for the sake of SEO. Unable to sell the product. As a result, the website is not profitable, and no matter how good SEO is, it is in vain. Take this jersey station as an example:

Select main keyword

It is recommended to use the GooglAdWordKeywordTool keyword tool. As shown in the figure, the main keyword of oklahomachitithunderjersey is for the English station. However, you cannot rely entirely on tools. It is also necessary to select more keywords according to the characteristics of the product. For product websites, long tail words are very important and have a large number. After these keywords are selected, they should be sorted into excel files for easy recording.

Do a good job of content and keyword layout (including the construction of internal chain in the station).

Although original content helps to increase the weight of the website, content is the cornerstone of the website. However, it is not necessarily what users like. Sometimes even pseudo original articles are good content as long as users like them. The most fundamental user experience and conversion rate of product websites. The layout of keywords has always followed the principle of "four words":

This keyword appears on the title of the current page.

This keyword appears in the keyword tag and description tag of the current page.

This keyword appears many times in the content of the current page of Thunderbolt Movie Download. And bold the first time it appears.

This keyword appears. In the anchor text of other pages.
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Disclaimer

Thank you very much for visiting our website. Please read all the terms of this statement carefully before you use this website.

1. Part of the content of this site comes from the network, and the copyright of some articles and pictures involved belongs to the original author. The reprint of this site is for everyone to learn and exchange, and should not be used for any commercial activities.

2. This website does not assume any form of loss or injury caused by users to themselves and others due to the use of these resources.

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