If SEO doesn't understand soft text, the road of online marketing will be difficult and bumpy
Source: Shangpin China |
Type: website encyclopedia |
Date: June 25, 2012
I believe you can see that these soft ads and soft guidance SEO How valuable is it? Through the above examples. Maybe these values are not very intuitive, but the indirect impact will be greater and greater in the future. No matter what kind of promotion or marketing methods you use, you can't escape this soft word. Of course, if you have the money to learn from the brain, it is another matter. To do online marketing, you should save money, maximize output, quickly communicate, let users get caught in advertising without knowing, or see the value of advertising, which is soft. The reason why the title is soft text is that with soft text thinking, there will be soft advertising, soft guiding these ideas. I hope you don't forget this soft word whether you are doing SEO or online marketing. This sentence means that many actions in online marketing have the shadow of SEO. The author once said SEO Website production Tendon changing in marketing. If you can learn SEO, it will be easy to learn other marketing. And the soft text can also be called the Tendon Changing Classic in advertising. Of course, this soft text is not just a soft text, but actually more refers to soft advertising and soft guidance. Because people who can write soft articles must pay attention to embedding soft advertisements in any online marketing promotion. In fact, doing SEO is advertising, but if there is no friend with soft concept, this advertising may be very hard, making it more difficult for my website to promote and sell products. Then there will be many difficulties in my keyword ranking and brand marketing. For example, the description of your website is very common. In fact, if I ignore soft advertising when I create a website. It is not attractive enough, so long as the description of the sites behind is attractive, marketing, and soft, and will not make users feel cheated or disappointed. People will choose to click on the site ranking below, so that according to Baidu's click principle, the site is likely to be ranked behind others. This is the impact of soft advertising or soft marketing on SEO. But the overall factor is getting stronger and stronger, and it is an inspection of the comprehensive quality of online marketing. That is to say, we should master a variety of effective promotion means to promote our site. Because these are beneficial to SEO, such as a successful brand offline, SEO is now more and more complex and the test is no longer a single factor. Moving online is also very easy to succeed because searching for its brand words is beneficial to SEO, just as I do SEO instead of just doing SEO because other network promotion is also beneficial to my SEO. If your brand name is searched by many people on Baidu, after a long time, the quantity will be increased. Baidu will include your website's brand words into the brand library, which is very beneficial for SEO because the more people search your site's brand words, the larger your audience will be. A site with an audience is worthy of the respect of search engines. Even if the site makes some mistakes, people dare not K the whole site. If you have an audience, for example, if you can't find Sina through Baidu search, users will not think it is a problem of Sina, but they will think it is a problem of the search engine. People immediately change their search engine, which is unacceptable to search engines Or put the brand name before or after the question when asking questions. What if I want to guide users to search my brand words to promote SEO in Baidu? I see that many people add the brand name directly after answering others' questions. But this so-called brand name can't be matched with the eight strokes of this problem. In fact, this kind of situation is hard to come by, but others at most scan it with their eyes, and then forget what the correct approach should be? If the brand word appears in your title, you should use an eye-catching word, so that people have the desire to click, and then write an introduction to the company in the description, which is very attractive, so that users have the desire to understand. To search your brand name to the site. Then how to answer? When answering users' questions carefully, a soft advertisement is also added. For example, if you want to know more about this aspect, please Baidu will find more knowledge, which is a kind of soft guidance for guiding people. If this problem is really important to it, I believe it will go to Baidu to find your brand word site for in-depth solution. At this time, it should be related to the activity of links, and for example, how search engines now judge the weight of the website's external chain. In short, the more users click on the link, the higher the link weight. Because you can use others to click, if you can't let people click a link, it is difficult to prove your value. It is often seen that the soft inducement of some joke sites is such a joke. If you want to know the answer, click this link. Although this is very depressing for users, the interest on clicking the link is very low. As long as you click the link attractive enough, users will still click. Of course, I can also write a joke, and then add an attractive soft guide to the end, Let users click the link to enter the site, so that the more people click the link, the more active the link is, and the higher the weight will be. If you write Chinese word segmentation like so and so, you can learn it. But ordinary novices will click on my site to see what my Chinese word segmentation is. Some novices will click on it if they want to refer to it. More than a dozen IPs can come in a day, which can make users click. Finally, more and more people say that the effect of forum personalized signature is becoming less and more obvious. In fact, it is because the activity of the link determines the weight of your signature. For example, when one of my traffic stations was promoting the forum, the first explanation was the SEO forum. The content that can also output value will not be called an advertisement, even if it is an advertisement that people are willing to accept, rather than a keyword, like most people who do personal signatures, without any attractive description. How can users click? How can the link weight be high if users do not click? Sometimes it's not that this method is useless. It's good if you don't use it yourself. This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/
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