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Brand operation is the development direction of website construction companies

Source: Shangpin China | Type: website encyclopedia | Time: July 19th, 2013
Recently, there was a big news that Shunfeng, the leader of the express delivery industry, began to raise the price from 12 yuan per order to 13 yuan per order. Maybe because SF is the leader of the express industry, or because the express business involves too many users, so many people pay attention to it. Before and after the price rise of SF Express Website construction If the construction business is closely related, the channel price of IDC products of HiChina increased by 15% at one time. Behind the rising cost is the rising pressure of the whole industry of website construction. And this kind of pressure is not owned by several companies. The profit keeps falling and the cost keeps rising, forcing many small website construction companies to walk on the edge of pressure and survival.
Recently a raise a Babel of criticism of the news of downtown, the courier industry big boss Shunfeng started to raise prices, will originally every 12 yuan of city courier business, raised to 13 yuan per unit. Perhaps because Shunfeng express industry leading, or express business involves too many users, so many people concerned. Before and after the SF express service prices, and closely related to the construction site construction business, nets of China IDC product channel prices, a rise of 15%. Behind the rising cost is rising, the industry website construction pressure. And this pressure, which is not a few companies have profits continue to decline, rising costs, forcing many small website construction company wandering in the edge of survival pressure and.

This seems to be a vicious circle. Low price means low profit. Without reasonable profit, excellent talents cannot be selected, and service in the later period cannot be guaranteed. Under the high pressure and high inflation, many people have to face the problem of where to go for small and medium-sized website construction companies and how to get out of the garden of survival and dreams. As a member of small and medium-sized website construction companies, Marketing website construction Pilotage Technology believes that the only way to break through is to stick to quality, improve reasonable profits and gradually brand operation. Transforming value-added services and jumping out of the Red Sea is an option without choice.
This seems to be a vicious spiral, low price profit is low, there is no reasonable profit cannot choose talent, can not ensure the service. In the high pressure high inflation environment, small and medium-sized site construction company decide on what path to follow, how to go out of existence and the dream garden, is that many people have to face the problem. As a member of small and medium-sized site construction company, the company marketing type website construction pilot technology think, only way is to enhance the quality of a breakthrough, reasonable profit and brand operation. Transformation of value-added services, jump out of the red sea fight, there is no choice.

How easy is branding for small and medium-sized network companies? The premise of brand is quality, which is far from something that can be accomplished by finding several employees. Brand operation requires a series of control processes and relatively rich experience in website construction and production. For general website construction companies, the road of transformation is absolutely painful. Because now the whole website construction market has fallen into a strange circle, and the price increase will lose market share, which is tantamount to immediate death. Without price increase, there will be no profit, no quality and no service, which is the same as slow death. Fortunately, there are many successful website construction companies in the market. Although there are few, it has become a hope and direction.
The brand of the road for the small and medium network easier said than done? Brand is the premise of quality, this is far from being found several employees can be completed. Brand operation needs to control a series of processes, and the website construction is relatively rich experience in production. For general website construction company, transformation of the road is very painful. Because now the whole website construction market has been in a strange circle, the price will lose market share, price is not equal to immediately have a death wish, no profit no quality no service, is slowly wait for death. Fortunately, the market has no successful transformation of website construction company, although rarely but it has already become a kind of hope and direction.
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