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Simple website design will be the trend in the future

Source: Shangpin China | Type: website encyclopedia | Time: April 30, 2014
Marketing website construction The biggest charm lies in marketing, while marketing customers are a profound knowledge, and they want to rely on only one Website production It requires ingenious wisdom to convince customers. Traditional marketing websites advocate a large amount of marketing content, including text, pictures and video forms. However, with the explosive expansion of information in the era of online fast food, more and more people begin to reject fragmented content, tedious and lengthy websites, and instead appreciate some simple and even crude websites, Many traditional website marketers wonder why simple style websites are welcomed by users?
 
Simple website design will be the trend in the future

Why simple style websites are popular with users? For this question, Apple has the most say. Steve Jobs under the guidance of minimalism has injected simplicity into every product of Apple. Apple's success is exactly the proof that simple style has become the trend of the times. Personally, the reasons can be summarized as follows:
 
Simple style marketing websites give people plenty of imagination. Simple websites tend to use more blank space

1. Simple style marketing websites give people plenty of imagination space. Simple websites tend to use more white space (white space means the website leaves some "blank"). In the art world, white space is a kind of artistic conception art. If you handle it well, you will be superb. If you don't handle it well, you will be stiff and awkward. The same is true of simple websites.

2. Simple style marketing websites give people the best user experience. Simple websites have no unnecessary nonsense. The core content is always expressed in a few words, not a paragraph; The simple website has a clear hierarchy, the prominent content is big enough to dazzle, and the weakened content is plain and beautiful; The simple website is convenient and fast. Users can click on the boards they want to see at any time, and the speed is so smooth; Simple websites have strong adaptability, and can be displayed perfectly in any occasion and browser; The simple website has a clear purpose, and its content reaches the user's heart, easily realizing two-way interactive communication

Jobs worshiped white so much that imac, ipod, iphone, ipad and other products all took white as their soul, and even Apple's buildings and factories also took white as their beauty, because in Jobs's mind, white means purity, which means no defect. I personally believe that the greatest charm of white is that it can not create sufficient imagination space. We found that ingenious website whitespace can not only save users' attention, but also facilitate users to have rich associations with the website's products and services. Once association occurs, it is not far from closing a deal. Of course, the practice of blind whitespace on the website will be very boring.

3. Simple style marketing websites give people unique brand awareness. The biggest personality of simple websites lies in their unique way of expression. Because the content of the website is relatively simple, we can no longer rely on a large number of words and pictures to express our own characteristics. We can only gain the favor of users through exquisite language, interesting design, unexpected content and other forms. This sense of simplicity is the extension of product culture and brand culture. Excellent websites can always integrate unique brand awareness into every corner of the website, Give users an unforgettable browsing experience, and the marketing purpose will be easily achieved.

The simple style is loved by users, in addition to the above reasons, it is fundamentally due to the rapid development of humanities and technology. In essence, people like simple and worry free things. This nature makes people constantly use culture and science to simplify our visual and thinking experience. It is not surprising that under the driving of such a simple concept, simple style marketing websites will be loved by more and more users.

Therefore, friends who make marketing websites, our website may be able to brainwash people who have read it like textbooks, and our website may be able to market users from various perspectives, but we may not know that there will always be a group of people who have no patience to read our website, and the number of these people will become larger and larger.

If you are still struggling with the quality problems of marketing websites, such as low visit duration, few visit pages and high bounce rate, you might as well make the website simple.
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