Corporate Website construction It is of great significance for enterprise brand communication and promotion. Due to the advantages of network communication, enterprise websites are more attractive and affinity for traditional communication methods, which can make the relationship between enterprises and end consumers as well as upstream and downstream industry chains closer and more stable. However, there are also many corporate websites whose image is much inferior to that of the enterprise itself, and some corporate websites are not practical. How to make enterprise websites more approachable?
1. The enterprise website should have detailed contact information. In the contact information, there must be clear contact information such as telephone, email, QQ, location, etc. If it can be made into an independent page, it would be better to divide the contact information of customer managers and customer services in different regions. When enterprises build websites, adding detailed contact information can make visitors feel more approachable. At the same time, visitors can directly contact the enterprise if they need.
2. Don't forget the settings of interactive functions when designing websites. For example, enterprises can set up online QQ conversation, Skype conversation, or other forms of online instant messaging as needed. It is helpful for visitors to communicate with enterprises conveniently, but it should be noted that if online customer service function is set, it is better to have online customer service on duty. If you can't be on duty, you should also set up a basic reply mode. Never let visitors talk to the enterprise without response or reply. This will lose the corporate image.
3. Use of map functions. It is better for enterprises to embed Google Maps function after rapid website establishment, so that visitors can easily know the specific geographical location of enterprises.
4. The content is king. You can add enterprise activity information and photo display to the content. Employee activities and the display of employee photos are also good ways to get closer.
The above points are simple ways to improve the affinity between enterprises and customers. The method is simple, but it is often ignored in the process of building a website. In fact, some simple details can enhance the effect of enterprise website construction.
