The flat UI design style has obvious advantages: simplicity and atmosphere, access speed block, good experience across different terminals, etc With the popularity of flattening, many classic designs have now become "over design", such as the use of a separate website welcome page, which seems gorgeous, In fact, it is not practical FLASH animation (flash animation has many shortcomings, such as the compatibility of different access environments, unfriendly search engines, slow access speed, relatively troublesome content updates, high production costs, etc.). The effects previously achieved with flash are often realized by video, Many websites even embed videos directly in the banner or directly use videos as the big background of the first screen of the whole station to convey important information in the most intuitive, real and vivid way.
So here comes the question....
The website style is getting closer and closer, and many design skills have no room to play. If designers avoid style convergence and highlight differences through design.
The Company believes that:
1. Website UI designers should strengthen the study of graphic design skills. The design of website framework follows the direction of simplicity and atmosphere, overcoming the dominance of fancy design. The presentation of content needs the help of graphic design skills, truly realizing the content centered, and demonstrating the charm of content through in-depth understanding and fine expression of content
2. Ability to collect materials. To avoid using free pictures to save costs, we should have the courage to obtain the right to use the really valuable pictures through paying. At the same time, we should obtain high-quality first-hand materials through professional photography, professional shooting and post processing of promotional films, and customer service for the helplessness of "it is difficult for a clever woman to make bricks without straw"
3. Sublimate performance skills, dare to use cartoon, animation and other skills to create a unique style of high-end website.
4. Increase the energy input in planning, copywriting and other aspects, and ensure that the design is targeted through in-depth thinking and careful planning.