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SEO Website Optimization: Three Trends of Google SEO in 2012

Date：2013-01-12 Source: Shangpin China Type: website encyclopedia
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SEO Website Optimization: Three Trends of Google SEO in 2012

Google Panda algorithm has experienced several updates in 2011, and the requirements for content quality are constantly improving. If we regard 2011 as a year of high-quality website content, it will not be different in 2012. However, in 2012, Google's search engine optimization trend will turn to three aspects, or more. Today, I will simply share a few Google search engines in 2012 Seo network optimization Trend.

Trend 1: Sosu engine pays more attention to social signals

In essence, search will be more humanized in 2012（ Beijing website construction )。 This means that SEO will rely more on social signals through social media. This is an extension of search engine optimization strategy. If you don't have social signals, you can't talk about real SEO. Moreover, Google launched its own social network Google+last year, and the algorithm has also been trending towards social signals. For this search giant, it can also generate search results that are more consistent with the searcher's search intention through these signals. Of course, personalized search is not only through social signals, but also through data analysis of the region where the searcher logs in and the recent search behavior of the searcher to get search results. But social signals are undoubtedly the trend of SEO in 2012.

Trend 2: Mobile search ranking is more important

In 2011, we have seen the development potential of mobile search. According to statistics, almost 90% of smartphone users will open the Internet access function（ Beijing website production ）More than 70% of users will use their smart phones or tablets to search, while 53% of mobile users will choose online shopping. Although the results of desktop search and mobile search are not very different, sites on mobile devices have more limitations. A mobile site needs to consider site navigation, site page layout, site loading speed, and other issues. This requires us to have more diversified search engine optimization technologies than ever before in desktop SEO.

Trend 3: High quality content is still the trend

High quality content has always been the purpose of search engine development. In 2012, Google will continue to work to improve the content quality of the site in search results. It is also a major trend for us to optimize personnel and provide more fresh and high-quality content.



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