In website construction, most webmasters are unwilling to build or optimize the forum. Why? Maintenance and optimization are too laborious, and it is not easy to make the webmaster suffer too much. However, there are still many webmasters who have made good achievements in the construction of the forum. They summarize these rules, analyze and optimize the problems that need attention in a successful forum. Hope that more webmasters can benefit.
1. The forum is technical. No matter what kind of forum you build, you must be good at it first as the webmaster. Otherwise, if you can barely do it, the forum will be totally different in the end. Secondly, we should know that since the forum is a platform for multi person interaction, we must have a group of core "technicians" to build it together. Use common technology to improve the readability of the forum, so as to retain your users, because "technology" is a synonym for professionalism and the soul of the forum. If you have neither technology nor technical contacts, you should never go to the forum, otherwise the final result is often equivalent to "half dead".
2. Forum relevance. To be a forum, we must keep the relevance of the forum, because most webmasters who build forums run away from the theme when they are open. In this regard, the A5 optimization team suggested that too many sections (about 6) should not be set up at the initial stage of the forum construction, because the early stage of the forum construction is the most time-consuming and laborious, and too many categories tend to dilute the relevance of the forum, leading to the decentralization of weights.
3. As for the internal chain structure of the forum, the A5 optimization group mainly emphasizes one point: the optimization of TAG tags is particularly important. Perfect TAG tag optimization is easy to make the forum build a huge internal chain structure network, thus improving the overall weight of the website, while other internal chain optimization is equivalent to general websites.
4. Although the construction of forum content is free of speech, BBS, as an electronic bulletin board, has been vigorously supervised in every word and deed. If the speech control of a multi person interactive forum is not good, it is very easy to cause a "fatal disaster" for search engines and government agencies. Therefore, it is necessary to shield those sensitive terms first, or limit the permissions for posting to avoid the production of vulgar content. On the other hand, the article does not necessarily require originality. The valuable content that can trigger discussion is good content.
5. Forum keyword optimization, keyword optimization has always been taboo against "duplicate" keywords, but forum keywords are very easy to lead to "duplicate" keywords if you do not pay attention to details of optimization. For example, the module keyword inherits the homepage keyword, and the content page keyword inherits the module keyword. In fact, it is best to have different keywords on each page. Therefore, the forum has independent keyword settings for SEO keywords.
6. What are the characteristics of forum TITLE optimization? Freedom of speech. However, because of the freedom and randomness, most of the forum posts have long TITLE titles, which seriously exceed the scope shown by search engines. What is the result? The keywords that need to be emphasized are not fully displayed, and the content of posts that do not need to be emphasized may occupy a screen. Therefore, the A5 optimization team suggests that the TITLE title format of the content page is: post content+name with independent characteristics of the forum (not a long string of titles). If you add the name of the section, it may be out of range, and the SEO of the section can be fully used in the description tag and keyword tag.
7. User experience optimization and forum interactivity are the biggest characteristics, but without a good user experience model, it is difficult to retain loyal users. Many forum visitors are good, but they are all in a hurry. Why? There is no good user experience, which makes it impossible to accumulate traffic. The main influencing factors of user experience are website reflection speed, content quality, number of advertisements, navigation design, etc.
