Do websites really need to establish an external chain for SEO_ Shang pin China focuses on high quality website construction

As once Seo website optimization Novice, many seoers will be warned by the predecessors of seo at the beginning that to be the king of seo outer chain, we must collect more outer chain resources at ordinary times, and raise more blog outer chain or forum outer chain. However, after several years of SEO operation, I think there are many problems in raising SEO links. Many people have entered the so-called link error zone, so I think doing SEO should not raise links.

Does website SEO really need to establish an external chain

Do seo not raise outside chain? Yes, I personally think there are many risks and misunderstandings in doing SEO, and it is not a good suggestion to do SEO, because:

First, relying on other external chain platforms is risky.

Some blogs can be sent out freely before 2012, and can be added with friendship links before 2013. But in 2014, you must carry out real name authentication to add a poor friendship link. As far as one of my colleagues is concerned, he used to buy hundreds of blog accounts, each of which had more than ten articles, and planned to do medical work in the future Website construction Yes, but now we need to manually verify each account, so we have to discard these resources. A lot of time and energy have been spent, but there is no real gain.

In fact, any reliance on other external chain platforms to support resources is risky. For example, some platforms, such as a large number of websites, may suddenly shut down spider inclusion, some platforms will delete accounts if they do not log in for a long time, some platforms, such as Baidu Encyclopedia, may add nofollow tags, and some platforms, such as Wanye.com, may suddenly change the domain name, and all previous data will be lost.

Second, it is difficult to raise the weight of Yangda's external chain resources.

If you want to raise a blog, it will have little effect if you raise more than ten blogs. If you raise hundreds of blogs, do you have so much time and energy to update, and can you ensure that all blog content is of high quality? It's hard to guarantee that if you keep a lot of blogs and don't update them all the time, then this blog doesn't have any weight, and as time goes by, the weight of these blogs is getting lower and lower, and you are actually doing a job that is worth the loss.

What should we do if we don't support the outer chain of SEO? Personally, I think Yangwai Chain is a long-term investment, a high-risk and uncertain investment. For SEO novices, time and energy are limited. We can't invest all our time and energy in a remote event, but should spend more time and energy to learn and communicate with people. Only knowledge and contacts are eternal and priceless.

Third, no one can be sure of what industry station they will do in the future, so the support link cannot achieve relevance.

I started my career in medical treatment, so I also have some blogs about health and medical treatment. But since June 2012, medical SEO has been difficult to do, so what medical SEO blog resources are now almost a pile of waste for me. Because of the changes in people's living environment or market, user needs are changing all the time, and search engines are also changing all the time, so you can't predict that you will be doing so and so's website or forum in the future. What kind of external chain resources should you support?

If you have established your life goal and have determined whether to do something in an industry other than XXX, you don't need to raise a pile of SEO outer chain. You can just go to the station to practice and send the outer chain. You should know that your time and energy are limited, and the demand for the external chain is unlimited. The Internet is changing. Instead of spending time and energy to support some external chain resources, you should directly use the external chain on your current website. If you join the competition earlier, you will gain more market share.

Do websites really need to establish an external chain for SEO?

Date：2015-04-15 Source: Shangpin China Type: website encyclopedia
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