How to make your website stand out _Shang ping China focuses on high quality website construction - 上海1314龙凤鲜花坊_上海419贵族宝贝

Today's individuals Website production With more and more websites, it is more and more difficult to rank. How can we rank well among many websites and let more users find you? Here are 8 tips to make your website stand out.

1. Determine the target keywords of the website

The target keywords I understand are:

1、 The search volume is quite large.
2、 The competition is fierce.
3、 It must be related to the website content.

How to select target keywords:

It is recommended to make a survey Website construction outsourcing If your keywords are the same as the target keywords you choose, you should avoid them, or it will be difficult to do so. It is recommended to use target keywords with large search volume but less competition.

The target keywords should be on the website title with a relatively large weight, no more than 4, and 3 are the best.

2. Do a good job of long tail keywords

The biggest difference between long tail keywords and target keywords is that the number is large, the search volume is small, and the ranking is relatively simple. The home page of the website is used as the target keyword, that is, the word with large search volume, while the navigation bar, secondary navigation and single page are used as long tail keywords.

3. Writing specifications for three tags of website

The website has three tags: title tag, description tag and keyword tag. Among the three tags, the title tag plays a very important role in website ranking. Although the description tag does not play a major role in improving website ranking, it plays a significant role in attracting netizen readers to click. The keyword tag tells the search engine the theme of your website or article.

4. Pay attention to the anchor text in the station

Anchor text not only helps netizens click a link to go to the corresponding website or webpage, but also is very important for improving the search engine ranking of websites. For example, by using targeted keywords as anchor text, websites can achieve higher ranking in search engines.

5. Don't ignore hot search keywords

The biggest difference between hot search keywords and target keywords is that target keywords can be hot search keywords, but hot search keywords are not necessarily target keywords. For example, I wrote an article about hackers. Many people came to my website by searching for "hackers". The word "hacker" is a hot search keyword of my website, but the word "hacker" has nothing to do with the theme of my website, so it is not the target key word of my website.

6. Ensure website url standardization

Take an example to illustrate what is url standardization. For example: //www.chinaz.com/ and //chinaz.com/ You can visit the homepage of webmaster's home website, but webmaster's home uses the first website as a fixed website, which is called URL standardization.

7. Add alt tags to pictures

What is the ALT tag? The alt tag is actually a text prompt for pictures on the website. Adding long tail keywords to alt tags is a good way to improve keyword density. Simply put, alt tag is a substitute attribute used to describe pictures. When the mouse is over the picture, a prompt will be displayed. Now the quality of alt tag writing has become the most basic standard to measure whether a website optimizer is professional, so it should be well mastered.

8. Increase keyword density

Keyword density is a commonplace question. There is no specific standard for how to control the proper proportion. Generally speaking, it should not exceed the range of 2% - 8%.

Personally, I don't think it is necessary to control the number of keywords. As long as the keywords appear once when they should appear, everything will look natural.

OK, master the above 8 tips, and update the website in real time. I believe that in the near future, your website will rank in the search engine beyond your imagination.

How to make your website stand out

Date：2015-05-06 Source: Shangpin China Type: website encyclopedia
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