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Introduction to Baidu's bidding account opening method and the difference between key customers and framework customers

Source: Shangpin China | Type: website encyclopedia | Time: August 27, 2018
Baidu has five main ways to open an account:
1. Baidu port user:
It means that customers without Baidu agents can open accounts through Baidu agents, and they can choose agents in any region of the country. The general cost of this account opening is 2400 yuan. According to the industry and consumption, the port account opening personnel will generally give different rebate preferential policies;
2. Baidu branch account opening:
For example, Baidu Beijing Branch, Baidu Shanghai Branch, Baidu Guangzhou Branch, and Baidu Shenzhen Branch, customers in these four regions can only open accounts through Baidu Branch in principle, and there is no discount. The general cost of opening an account is 5600 yuan, that is, 5000 yuan of advertising fee+600 yuan of service fee;
3. Baidu agent account opening:
That is to say, Baidu has set up Baidu agents to open accounts on behalf of the region through agents. In principle, customers in the region of Baidu agents can only open accounts through Baidu agents in the corresponding region. Baidu agents generally do not give preferential treatment. The general cost of opening accounts is 5600 yuan, that is, 5000 yuan of advertising fees+600 yuan of service fees;
4. Baidu framework users:
Baidu frame account is one of Baidu's major customers, not limited to popularity, but has requirements for consumption. Common Baidu frame account industries include health care products, investment promotion, e-commerce, tourism, education, games, and hospitals. The amount of frame account is generally 20 million yuan/year, 50 million yuan/year and 150 million yuan/year. For this type of account, the framework account company needs to pay the corresponding margin. At present, the margin ratio of Baidu framework account is about 10% of the total amount of framework account. Baidu framework customers can be signed by Baidu branch or Baidu headquarters, and they are all big customers of Baidu with the same nature.
5. Baidu's key customers:
These customers belong to Baidu's white list customers, and their consumption and popularity are very high. Baidu will directly connect these customers with key account staff to handle account opening and promotion business for them. Different rebates will be given according to the consumption situation. These customers belong to Baidu's key customers. They have no other way to open accounts, and can only open accounts through Baidu's headquarters;
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