Brand website construction - what are the defects of the new website after it is launched?

Although new websites have undergone comprehensive analysis and planning before going online, there are obvious differences between website construction and operation, so even though comprehensive and detailed analysis has been carried out before building a website, when these new websites go online, they often cannot meet the needs of operation, and they need to be constantly optimized and enriched in the operation process, Only in this way can the quality of the website be improved continuously.

Then it is very important to analyze the defects that are easy to appear after the new website goes online. Only by understanding these defects can we guide us how to optimize in the future operation, so as to continuously improve the quality of the website, and then lay a solid foundation for the profit production of the website. today Shangpin China Website construction will take you to understand the defects of the new website after it is launched online?

The first defect is the scarcity of content. It is impossible for us to enrich the content of the website completely and successfully during the construction of the website. This method has some effect in the context that Baidu algorithm has not been updated. The general method is to collect, but the collected content will not help or even harm the new website for the new website. But there is no content on the new website, which is obviously not conducive to the development of the website, so this defect is very obvious. The way to solve this problem is to increase the original content as much as possible every day after the new station goes online, and reprint some content. After decades of efforts, gradually enrich the website content, so as to eliminate the online defects of the new station.

The second defect is that the new website has a wide range of similarities. This is a very common phenomenon on the Internet at present. For example, a few years ago, the profits of single page websites were relatively high, so a large number of single page websites began to appear on the Internet, and eventually the whole network was overrun with junk content, causing users to complain. So the new website needs to escape this defect, and it needs to be realized through innovation. A new website enters the Internet, without its own unique elements, it is difficult to obtain loyal users on the Internet. Of course, creativity and innovation are not required to be completely inconsistent with other websites. At least, they should have their own independent subjects and relatively clear customer groups. That is to say, the positioning of the website should be clear, so that it can bring continuous flow to the sustainable development of the website.

The third defect is the low continuity of operation. After many new websites are launched, many webmasters will spend a certain amount of energy to operate marketing in a relatively short period of time. However, if they can't see any improvement of the new website or gain any profit in a very short period of time, these new webmasters will be difficult to continue to operate, and eventually lead to the rapid decline of the new website. This has become the end result of most new websites, so in order to solve the lazy thought of the webmaster himself, it is necessary to make a good operation plan during the construction period, and at the same time, do a good job in the details of the operation, as well as the specific content of the operation work. In addition to completing the necessary operation work, it is also necessary to continue to learn, so that the webmaster has a strong heart, Only in this way can we effectively improve the continuous operation time of webmasters, which is the basis for improving the success rate of websites.

The fourth defect is that we dare not invest. If the new website wants to succeed in a relatively short period of time, in addition to the webmaster's own creativity and efforts, it also needs a certain amount of capital investment, such as Baidu bidding, keyword optimization, soft text marketing, advertising promotion, etc. However, many webmasters still operate websites with traditional ideas, thinking that success can be achieved only by posting and advertising on blogs and forums. This idea obviously has serious drawbacks, so it is necessary to increase some investment in advertising and SEO optimization to eliminate this defect.