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Why should the website be updated for a long time? How does it help ranking

Source: Shangpin China | Type: website construction | Time: March 26, 2020
No website can be separated from the testing and repair process, let alone the website already established on the Internet. If the content is too old and there is no new blood added, then not only will no one be interested in visiting your website, but the website will be degraded and one or more exceptions will appear on the website. For example, there will be vicious situations such as snapshot stop or restore backup, the number of websites included in the search engine decreases, the home page of the website is not in the first place, keyword ranking drops or even disappears.
In the era of continuous progress and updating of information technology, if the website is downgraded, there will even be many loopholes. Without new content release, it is easy to attract hackers, which may cause huge losses, or even make the website administrator lose his job. [[Similarly, when browsing the news two days ago, I noticed that a director in Hainan was put on file for review and finally punished by the Commission for Discipline Inspection, because their official website has not been updated for a long time. This really surprised me, but Bian Xiao was also very happy, because it shows that our country is paying more and more attention to the importance of online information. So how to solve the problem that the content of old websites cannot be updated and prevent websites from being demoted?
next, Website construction The editor gives you a detailed introduction:
Why should the website be updated for a long time? How does it help ranking
First, we can check whether there are invalid links, invalid links and external links with particularly low traffic. Once these situations are found, we need to deal with them first, and replace these old links that are not visited by customers with high-quality and high-quality external links. With more high-quality links, Baidu Spider will have more opportunities to visit your website. The website will appear in front of the snapshot. Visitors will have more opportunities to see it, and the traffic of the website will gradually increase.
In addition, some high-quality original articles should be updated frequently. Some people use this metaphor to say that after the website is completed, maintaining the website is like maintaining the love of a browser. This metaphor is very vivid, because the spider that captures browser snapshots can be said to be a romantic object. It changes from one idea to another. It likes new things and does not like old things. When our website has just been built, there will be a lot of new content. At this time, he will die for your love, but a week later, if your website is not updated in time, she may fall in love with another website and be determined. If your website has high-quality original and innovative content every day, she may not give up on you.
If she doesn't upload new content for a long time, she will gradually lose interest in your website, resulting in slow or stagnant snapshot updates. At present, we have seen too many websites have not updated their content for a long time, and the snapshot of the search engine has become a month or a few weeks ago. The final result of such a website must be dead, and the financial resources and energy of website construction will be wasted.
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1. Part of the content of this site comes from the network, and the copyright of some articles and pictures involved belongs to the original author. The reprint of this site is for everyone to learn and exchange, and should not be used for any commercial activities.

2. This website does not assume any form of loss or injury caused by users to themselves and others due to the use of these resources.

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