The Six Essential Elements of an Excellent Enterprise Website

Have a stable server

When choosing domestic space, enterprise websites need not pay too much attention to the second, third or fourth tier. The enterprise website only needs to select a website space that is stable, can be opened quickly and does not affect the searcher's browsing. Like many multiline spaces, the first is realized by renting multiline spaces. Although all places can be visited, the speed is not fast. Such a web page will affect the image value of the searcher to the enterprise. The second one is realized through technology. It uses multiple network cards to exchange lines, which is also unstable.

　 Level of detail of product description

The product pictures used in the website must provide corresponding text descriptions. Users can only see pictures and cannot read any valuable information, which will only increase the burden of the company! If the customer doesn't understand, he will definitely ask the customer service. If the customer service doesn't answer carefully, the customer can choose another enterprise. Therefore, the best way is to give a detailed text description under each product picture.

Embodiment of commercial characteristics

At present, many enterprise websites are the same, most use application templates, and many template defects have not been changed. First of all, the artists of the website should have a good positioning. The first impression of the user is the most important. It is recommended not to have too many colors here. There are usually three types. Secondly, the website layout should conform to the user's browsing habits, and the content should not pile up too many files, such as flash, large pictures, etc. Affects the access speed of the website. Finally, the website must be fresh and not contain too much advertising information, affecting the user experience!

Search engine optimization

Each page of the website should have a separate title. I have seen many company names use company names as titles before, which is very unfriendly! Be able to highlight primary and secondary websites. Content can help users identify and optimize search engines.

Timely update and maintain the website

The purpose of website maintenance is to let customers feel that your website is alive or updated, and there will always be fresh content to meet customer needs. This is like publishing some discount information, new products on the shelf, etc., which can attract users' attention. Customers are willing to stay on your website until they know the product, and it is possible to conclude a transaction! Inject fresh content every day to enrich website content and meet customer needs.

　 Promotion and optimization

When the website is ready, users will not come. We need to promote and optimize it. In order to promote sales, we can look for places where the target customer group often haunts for publicity. There are many ways of promotion. We should be good at finding the promotion methods that are suitable for our products! Rank the target keywords and long tail keywords of the website, use search engines to promote your website for free, and we can attract users after ranking the top few keywords of the website. If you think this optimization effect needs time, then inject money into search engines to promote it.