How to make excellent soft articles in website construction?

As we all know, the construction of wonderful marketing websites can never be separated from wonderful soft articles. stay Marketing website construction In the process, soft articles played a role in propaganda and promotion. Without it, no matter how good your website is, it is difficult to be widely known. It will be favored by people, or it will cost a lot, and the ability will have some consequences. But the existence of soft articles almost subverts these facts. Its essence lies in the perfect combination of promotional content and article content, so that users can know what to promote when browsing articles. Good soft articles are two-way, that is, to let customers get what they want, need, and know what to promote. So, how to do such wonderful soft articles?

　　 First, position soft articles and promote them to target groups

Many times, we feel that we are muddleheaded and don't know what we should do because we have no clear purpose. Similarly, many people, including SEOer, do not know what they want to write when writing soft articles. They cobble together the content and finally complete the obligation. They are neither responsible nor professional, let alone how to write a good soft article. This situation is because I don't know what kind of people a soft article should face and what to write. Even if the key words of an article are the same, it can have different contents in different regions. For example, today I want to write an article about the current situation of the construction of a city's marketing website. Facing different cities, I can write "the current situation of Dongguan marketing website construction" and "the current situation of Shenzhen marketing website construction". I can also compare the status of these two cities. One topic leads to three soft articles. Therefore, when writing soft articles, first of all, you should position yourself well and not write aimlessly. Readers feel bad, everyone feels bad.

　　 2、 Wonderful soft questions

As the saying goes: people rely on clothes, Buddha depends on gold. The title of the soft article is equivalent to the clothes of people and the golden clothes of Buddha, which almost determines whether users and readers click on the soft article. According to the products or services to be promoted by the soft text, it is highly concentrated and refined, and finally becomes the topic of the soft text. In addition, the topic must be creative. The keywords of the soft text can directly hit the psychological needs of users and readers, thus increasing the magnetic force of the topic. It should be noted that you should not be a headline party, which will have a negative impact. Writing good enough topics is not a one-off thing. It must be written over time through long-term thinking and analysis. The so-called "Rome" was not built in a day.. Pay more attention to and analyze excellent soft articles, see more classic cases, and see more news, and benefit a lot.

　　 Third, high-quality original soft articles

If the subject is external beauty, then the content is internal beauty, which is also the main reason for not being a subject party. Beautiful titles, inconsistent content or plagiarism will be rejected by users and readers. The above statement states that the essence of soft text is a“ soft” text. Soft text seeks the consequences of spring breeze and rain, moistening things silently, and letting users and readers fall into our deception through our own planning and setting thinking. But the eyes of the masses are bright. Everyone knows that we are advertisements, but this is not a problem. The problem is how to implant advertisements so as not to arouse others' dislike, but to arouse their interest. This involves internal skill. We should read more books and consolidate our writing skills. Advertising should not be static. Need to pave the way, use writing skills, make it perfect, into the soft text. This is high-quality soft text.

　　 Fourth, choose good publishing platforms and opportunities

Admittedly, it is not enough to have the above three abilities. Just imagine, if you publish an article you deliberately created on a platform without traffic in the early morning, will it have great consequences? I think I can't escape the life abandoned by time finally. Therefore, before the announcement, it is necessary to choose a large platform and busy time, so that the user's reader ability can be seen and read, and the promotion will have significant consequences.

How are the wonderful soft articles in the construction of marketing websites made? In general, applying marketing skills to your articles can arouse users' interest and really play a role in promotion. After ten years of hard work, in order to fulfill their obligations, they do not sponsor enterprises nor improve their writing skills. So use more snacks and lay a good foundation. The way of writing will be more and more beautiful in the future. The construction of enterprise marketing website can also benefit from it.