What should be done to make the website construction of the Institute more popular?

　　 1. Make everything people need available immediately

Whether you are on a website or in an application, sometimes you just need help. If your copy involves some content, such as FAQ pages, downloadable documents, descriptions, etc., please ensure that it is always available. You can use links in the copy, buttons on the page, and tags to achieve this - as long as you think appropriate. However, make sure that anything mentioned or useful in a screen can be opened by clicking. If people have to open multiple tags or go back and forth multiple times, they will leave.

This also applies to the Help button. Some websites turn the hidden chat function into a real art form, hoping to save time. But what it really does is drive people away. Ensure that everyone can find customer service or support anywhere in the design.

　　 2. Keep consistent

Let's start this article with the problem of sliding doors. In short, this is an inconsistent issue. Details like this can easily be ignored, especially because it is still "effective" - it can work better. Consistency is very important in design. People must be able to get used to the way things work, instead of learning every time they open a new page, Princess.

This means that things like menu buttons should always be in the same place. But it also means using the same font and design in your website or application. Sudden changes will confuse and frighten people. The minimum surprise principle applies to user interface and software design. If there is something in your design that makes people "Oh, I don't think it will work", or surprises them in any other way - we are sorry, but it must be redesigned.

In web design, the system and buttons should work as expected. This means that you should not only keep consistent in your own design, but also look at other designs that people often use and follow these rules. For example, the search button is usually on the right, so people will look for it there.