There are also some highlights, and I have written a lot unconsciously. Instead of describing the webmaster friends who are interested in social comment tools one by one in the blog, you can try it yourself. In addition, we focus on online marketing. Friends of online promotion must pay attention to SMO from now on. Social media is already the third largest entrance for domestic Internet users. To do a good job in SMO, we should start from choosing a good social service tool,
Also referred to as "SMO"
1： What is SMO
Social login and comment of login, social media optimization, a set of methods for SMO to obtain public communication through social media, online organizations and community websites. SMO methods include adding RSS subscriptions, DiggThi Top Up, blog writing and third-party community functions in non cooperative forms (such as Flickr picture slides, YouTube video sharing).
Can bring visitors to the website. In addition, by participating in social networks: Seo website optimization Published website information. There are many other benefits of social media optimization. Participation in all kinds of social networks is free. All you need is time. Don't think SMO is a very easy thing. This optimization requires a lot of time. If you want to make your published content attract others' attention, you must be familiar with the community, actively participate in it, and expand your influence. Social media optimization is the latest form of online marketing.
2： How to optimize the website with SMO
1. The webmaster actively seeks attention in the social network
One is that webmasters join various social networks (such as Sina Weibo, which seems that there are mainly two kinds of SMO optimization. QQ Space, Renren) and actively publish various content related to the website in the network to attract the attention of relevant fans, so as to play a role in social media marketing. For example, in the early days, I promoted my 28 push forums through Sina Weibo, Tencent Weibo actively promoted it, thus bringing a large number of target registered users to the website. By publishing various blog related content on Weibo, my blog readers have increased by about 1/3 compared with those before playing Weibo.
Let users actively help Website production Do SMO promotion 2 through social service tools.
Social login is a rare social service tool. Social sharing, social comments, etc. Among them, bsharejiathi Baidu Share focuses on social sharing. One company that focuses on social login is Denglu. It is the first service provider in China that focuses on creating an overall social solution for social login and social comment, and supports the social login of more than 10 mainstream websites such as Tencent QQ Renren, Sina Weibo, Kaixin, MSN, etc. With Denglu, you don't need to install the APP login interface of multiple major websites alone. Denglu can be regarded as the leader of domestic SMO.
The third indispensable tool to improve SMO: social comments.>
No user system, like my independent blog. Therefore, the function of social login is of little significance to my blog. In addition to original content, the core of the blog is the reader's pointed comments. I believe my friends visiting my independent blog also noticed that a new comment plug-in has been changed to the social comment plug-in provided by Deng Lu. I would like to share with you my experience of using social comment plug-ins.
They helped their content to be socialized. 1 At the same time, users replied.
Users who log in and comment on Tencent Weibo, such as Sina Weibo. While commenting on your blog, there will also be a record in the microblog, which will indirectly promote this blog through readers' microblogs.
Synchronize to the reader's microblog, as shown in the figure: blog comments.
After logging in comments on Sina Weibo with 28 tweets and synchronizing them to Weibo, if someone replies to the comments synchronized to Weibo, they will return to the blog comments. For example, above. Someone commented on Weibo, and the comments were synchronized to the blog comments. This is just like the synchronization of 28 forum posts to Sina Weibo. As long as there are members who are bound to Sina Weibo to reply in the post, the reply content will also be synchronized to Sina Weibo, which is the same principle.
2 At the same time, it supports social one click sharing function
At the same time, it also has the function of social sharing. After installing the social comment plug-in. It also has an advantage over the common social sharing function, which can be shared with one click. For example, after bloggers first bind their accounts on mainstream websites, they will share the articles on all their social platforms. At the same time, it is also convenient for loyal readers to share blog posts with one click, so as to make the smo effect better.
You webmaster friends have no reason not to use such a great social comment tool. But I believe these two advantages are the reason why I use Deng Lu's social comment tool. Not only because of the advantages of SMO, but also because of the user experience of the comment function itself, such as the following two points.
No longer worried about Li Kui as Li Gui 3 supports social login comments.>
You can reply anonymously because most blog systems. For example, Gravatar, as long as the mailbox is known, it is easy for people to reply under false names. I have met several times before, someone replied some bad language in others' blog in my name, which caused misunderstanding of the other blogger.
So it's easy for Li Gui to impersonate Li Kui, because now blogs still allow anonymous replies. However, if you use a familiar website account for social login, at least Li Kui will not be considered as a ghost of Li. In addition, the background of Deng Lu's social comments can directly choose to turn off anonymous replies and require readers to log on to comments in a social way, which can reduce more people who want to pretend to be anonymous and respond randomly, and also reduce garbage comments.
The other side has also opened Denglu's social comment tool. If I go to an independent blog to comment on content again. Log in with the most familiar Tencent Weibo account to make comments. I believe no one doubts that Mou Changqing didn't reply to this, so he still wants to make random comments on this independent blog in my name, and won't let the blogger believe the comments of anonymous people
Anonymous avatar can be set arbitrarily, 4 Comments can be deleted by yourself. Safe waterproof
When replying to blog content, I believe many friends have encountered such embarrassment. If there is a typo or a wrong URL, you can't modify it if you want to, or delete it if you want to. The user can delete the comments made with this social login comment, whether anonymous or login. This makes comments more humanistic and has the partial function of forum reply.
Like the previous zblog anonymous avatar, it is also convenient to set anonymous avatar. I haven't understood how to set it. The anonymous head portrait of Deng Lu is easy to set in the background management. Upload a picture at will and it will take effect immediately.
The main reason is that the waterproof plug-in provided by zblog is not very powerful. The security settings in the background of social comments are much more convenient and effective. In addition, the spam comments of blogs are also the most troublesome thing for many bloggers. For a period of time, they spent more than 10 minutes every day cleaning up the spam comments in the blog background.
Sensitive words can be restricted, such as setting the background safely. Limit hyperlinks, add blacklists, etc.
