The external chain attracts spiders, and the content retains users

Use the outer chain to rank the site. Then the outer chain still has to be done. Let's summarize the process of website management: focus on content while first doing the outer chain. However, more attention should be paid to the content construction. If a website wants to continue to retain old users to attract new users, excellent content can't be broken. When my website has a ranking, I need to focus more on retaining users, communicate with users, make friends, make people become loyal users of my website, and then stick to it, So I Website construction It will last forever.

I usually encounter this situation: there are more external links and collections than others. One of the reasons for this is that others have good user experience and high PV. But the ranking is not as good as others. In addition, many SEOERs in this situation also have a particularly terrible symptom, that is, they can't find a way to surpass their competitors when they have exceeded their competitors in the inclusion and external chain, which means they don't know which direction to work harder. It seems that the teacher taught me that it doesn't matter if it's used and confused SEO The worst place for operators. How could this happen? What should I do when this happens?

In fact, when the website's keyword ranking starts to be higher, it's time to compete for user experience. Because when you pass the ranking test, Baidu's click principle will take effect on your site's keywords. When Baidu's click principle takes effect on your site, you mean that your website and others' websites are no longer more than whose external chain, I usually see this situation: many websites seldom do the outer chain when ranking first, and some have lost many outer chains (everyone knows that the outer chain has a life cycle), but others still do not rank.

Why do you rank behind. Then you have won the battle. If you told me today that your chain is more than the first place. Lost the war. You really won the battle of the number of outer chains, but your pattern only stays on the outer chain. People's eyes are higher than yours. People's eyes are on user experience, which is not a realm at all. For example, when you are still doing production, people have already started to play the brand. When you are doing brand, people have formulated industry norms. In this case, you are always one step slower than others, It's normal to lose, so I advise those who still rank on the second and third pages of the keyword list not to compete with the external chain. When you rank high on the keyword list, the external chain will not play a big role. At this time, the decisive factor is user experience.

So that the website can quickly get a good ranking, many people may have to ask where the value of the outer chain is? The biggest value of the outer chain is to attract search engine spiders to grab your website content. This is the mission of the outer chain. And when your website ranking has started to be higher and stable, search engines will regularly continue to grab your website content. In this case, the role of the outer chain is not so important. In fact, the reason why you see many top ranking sites are not more than you is because of this, when it uses the outer chain to push the ranking up. It ended the mission and adopted another strategy, that is, user experience. Do excellent content, do content that can meet user needs, and do high-quality content that can solve user problems.

However, it can reduce the energy of the external chain. Of course, it does not mean that I will not do the external chain later or continue to do it. Focus more on content. The content is not only done in the later stage, but also in the early stage, because the content is the basis for the survival of the website. What I want to say here is that important time and thoughts need to be spent on the content. When my ranking has started to be relatively high and stable, the content is the key to determine the outcome. How to create more and better content to attract users and retain users is the real competition, so it is sometimes difficult to analyze the good and bad of a website from several points of the website. This is why many times I see that the data of some websites is not good, and sometimes the websites behind them are much better than it in terms of the external chain and inclusion, but these websites are still in the front. This tells me the fact that in this industry, whose website has the most users and whose website has the most active users will take the lead.

Spell is no longer content, in fact, a site developed to the end. It's about which website has more users and better user experience. A website with content and users will be liked by search engines. This kind of website search engine with targeted users will not be randomly deleted, so the content is more important than the external chain. While your website has content, it can attract users and retain users. This is the most important thing. If your website wants to be truly successful, it needs to retain users, such as the way to join QQ groups and do forums, so that everyone can communicate more together, As the sponsor of the website, you should launch more interesting topics to make others feel involved. In this way, both users and search engines will like your website.
This article was published by Beijing website production company Shangpin China //ihucc.com/