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"Nature" in SEO optimization

Source: Shangpin China | Type: website encyclopedia | Date: June 18th, 2012
This is a temporary process that needs to be adhered to. Never catch a net for three days or dry a fish for two days. If you want to publish the external chain for a longer time, please reprint the latest content and publish it on the high weight forum. My blog has six ways to improve the quality of the external chain and increase the number of external chains. I recommend you to have a good look.

The search engine also tends to mature constantly. It is always said that this Friday's update, which included a decline in the external chain and an increase in the number of rankings, still declined for unknown reasons, The start is too obvious. Today I am SEO The consultant will talk about the nature of SEO optimization "

Nature of inner chain construction

I have to remind you of that. Most of the time, we all know how to build the inner chain, but sometimes we do too much to build the inner chain Website production Form a spider web, so that spiders can crawl along the web to get each branch of you. I want to have basic knowledge, but there are always webmasters who deliberately do optimization. Search engines are becoming more and more childish, and should make these optimization parts appear more natural. Now I will point out some mistakes in the internal chain construction and give you some suggestions.

1 Too many anchor texts on new station single page

You should not use too much anchor text to point to the home page, for a new station. Baidu doesn't give you high weight, and repeated grabbing will only make you more disgusted, so the new site only needs to select individual keywords in the content and bold them to highlight the key points.

2. Fix the keywords you want to optimize at the top or bottom of the website page

However, if you want to do this, I found it in the SEO diagnosis of a customer's website and believe it is very common. It seems that you can't do this. It can only be practiced when the website weight is high enough. Many webmasters, in order to make anchor text for keywords to point to the home page conveniently and quickly, then the source code of the content page template will make the keywords bold and anchor text point to the home page and fix it there. Every time a new article is generated, there will be keywords at the top or bottom.

If you think about my title, you will know that it is unnatural. It's not natural. Therefore, it is not recommended to adopt such an approach. Never use keywords to directly fix on the template. The current trend of search engine development is very undesirable.

3 Use keywords at the beginning of each paragraph

I also didn't pay attention to the point of view. I often heard netizens ask me what "three places" are. Of course, I don't know who put forward this point of view. I think practice is the only criterion for testing truth. The so-called "three places and one word" was just a practice a few years ago. Now, the "three places and one word" is totally undesirable. It is still advisable to associate it with the article title. It is not advisable to deliberately add keywords at the beginning of each paragraph.

The right way to reasonably and smoothly add keywords to the layout should be in the body. Make it smooth. Although search engines have no ability to detect whether your sentences are smooth, you should know that when customers check your content, if a large number of sentences are not smooth and a large number of keywords are deliberately used, which will affect the experience, then users will not patiently read your articles, and will naturally close the web page.

Unreasonable use of 4tag tag

Many webmasters, either automatically generated or manually selected, will have the tag function on many websites when updating content. I prefer to select multiple tags on a single page. For the addition of tags, there should be no more than 5 tags in each article, and try to improve the quality of TA GS tags. What is quality? This article shows the basic meaning of TA GS tags and the collection of information. "Whether the SEO internal improvement is greater than the external chain tells you that the internal chain is extremely important. If every article is a new and non repeated tag, its value will definitely shrink in the end. What's the use of not building high-quality TA GS tags to optimize the website? TA GS label: the number of relevant articles added should be kept at least 3.

5. Pay attention to the internal link to the classified directory

Because everyone pays attention to the construction of keyword anchor text in SEO optimization, which is also a point that webmasters often ignore. Pointing to the home page often ignores the concatenation of the classified directory. If the title of the classified directory appears in the body, a link should be made to point to the classification. This is very simple. It is to lead the spider to re crawl the classified content of the website. Of course, there are many benefits, so that search engines can retrieve your content again. For the content that has not been included before, It is very likely to be included again. This also increases the friendliness of search engines to websites. It is obvious that spiders prefer the inside pages with content to the anchor text on the home page.

The nature of external chain construction

From the correlation of the outer chain and the stability construction of the outer chain. I only talk about two aspects of the nature of the external chain construction.

1 Correlation of the outer chain

But they don't pay attention to the skills of the outer chain. Correlation is a core part of the outer chain. Relevance can be discussed from two aspects. Everyone knows how to send out the chain. The first is that the external chain is posted on the website that is relevant to your website, which is the first point; The second point is that the published content is related to the website. Often in practice, it is difficult for me to find relevant forums for some websites, such as enterprise websites, and it is difficult to find websites related to the products produced by enterprises. At this time, I should do a good job in the latter point of "external chain content relevance" and explain it to the big house in detail, If an article A cannot find a relevant website on the website to publish your external link, you can take the article A that you have been included and send it to some well included forums, leaving your original address at the bottom of the article. This is a simple example of external link content relevance. Of course, we also need to remind you that for articles not included, please do not publish them in large numbers on other websites. The best way is to learn some soft writing skills to write some good soft articles to win more natural reprints.

2 Stability construction of outer chain

It's better to buy a link, no matter you send it out. The stability construction of the outer chain is also a reflection of the nature of the outer chain. The search engine will have a small update every week, so the outer chain construction must be stable. Don't drop the link, so we have to remind webmasters not to buy the black chain. It's not only poor quality, but also very unstable, and no one will make up for it. The sad thing is that the harm of the black chain was mentioned in the analysis of the reasons for the unstable ranking of website keywords.
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Disclaimer

Thank you very much for visiting our website. Please read all the terms of this statement carefully before you use this website.

1. Part of the content of this site comes from the network, and the copyright of some articles and pictures involved belongs to the original author. The reprint of this site is for everyone to learn and exchange, and should not be used for any commercial activities.

2. This website does not assume any form of loss or injury caused by users to themselves and others due to the use of these resources.

3. For issues not covered in this statement, please refer to relevant national laws and regulations. In case of conflict between this statement and national laws and regulations, the national laws and regulations shall prevail.

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