Website weight is the lifeblood of a website in the search engine
And learn how to increase Website construction From now on, in addition to learning to update content. Try to let Baidu "Spider" find it. As long as we keep the attitude of being a normal station, we will repeat two steps from time to time, update and maintain, and promote outside the station. As long as you do a good job in this cycle, the weight of the website will be increased from time to time, and the inclusion will no longer be a problem. The biggest advantage is that the overall ranking of keywords in search engines will also be improved.
The website should get good traffic in the search engine and speculate on Baidu's inclusion mechanism. We must improve the collection of websites, and try to occupy a place in the search rankings with more potential keywords on the site pages. Domestic websites generally aim at SEO The market is Baidu search engine, but the webmaster will find that there are few pages on the site except for the home page. Why does it no longer include my internal pages? It is a common practice for many websites to add their own main keywords to their homepage, and then add some disorderly articles in the website through collection or machine, in order to maintain the freshness of the website on the Baidu snapshot date. "Sunshine Xiaozhai Blog thinks this is meaningless.) The traffic chaos of the Internet has never stopped and has developed to today, I think this is the reason why search engines no longer randomly include web pages. How can Baidu include more page information of your website? It is necessary to start from the perspective of search engine inclusion mechanism.
You should understand the working principle of "Spider"
To establish an index database, Baidu search engine has an automatic sequence commonly known as "spider" (the English name is Baidu pid, which is used to access web pages, pictures, videos and other content on the Internet. This enables users to search your website's web pages, pictures, videos and other content in Baidu search engine. The basic working principles of search engines include the following three processes: first, find and collect web information on the Internet; At the same time, the information is extracted and the index base is established; Then the searcher quickly checks out the document in the index library according to the query keywords entered by the user, evaluates the relevance of the document and the query, sorts the results to be output, and returns the query results to the user.
It's just more advanced. "Spider" is just a collector.
There are millions of Chinese websites to deal with, which is the largest Chinese search engine in the world. So the number of pages inside the website is like stars in the sky. Now let's assume from a scientific point of view that since Baidu "Spider" can be called an automatic program, Then it will become more and more advanced (Just like the robot in the future, it is becoming more and more intelligent, so that it can automatically judge whether it is useful to capture the page content. In some cases, it will directly put the data into the pocket, and then crawl to a new page according to the link of the current page to capture circularly, until the pocket is full, it will bring the information back to the server for comparison through a series of more professional calculations... to judge whether It needs to be formally included in the database. The whole process is like a collector, which sets the collection rules in advance, and then filters the information that does not conform to the rules.
2. Information that may be judged to be included in the database
I found that many of his content was collected (copied) from each other without any modification. I often visited many well-known digital websites. Unexpectedly, it was also included and displayed by major search engines. The poor little webmaster has collected countless data. After waiting for a long time, only the home page or a few pages inside the website were included. Is there anyone who complains that it is unfair why his collected data can be included, but I can't. Baidu search engine inclusion mechanism has one such reference factor, "weight" is the search engine's judgment on the authority of the site)
And give a "score" of the website's domain name as a measure of how high the "weight" is. Sunshine Xiaozhai Blog believes that one of the main factors affecting the weight is that the website will always monitor every move of the website from the first day when it is captured by "spiders". Take "Sina" as an example, many exclusive content (original) monitored by Baidu's search engine has been reprinted from the "first scene" to other places, and many static websites and website names (Sina, Sina) with text links and without links frequently appear on various websites - that is, "exposure rate"
It is also a very cost-effective means. In fact, it is very wise for the search engine to process data by such a collection mechanism, which not only saves time, but also reduces the burden of the server.
Collection treatment of website weight
It is assumed that the weight of station A and station B is 9 points.;
Most search engines will include. 1 If Station A collects the content of Station B. And quickly display the search results
Most search engines will include. 2 If Station A collects C content. And quickly display the search results
It may not be included. 3 If Station C has collected the contents of Station A and Station B. Or even if it is included, it will display the search results for several days
It will be displayed quickly. Because a high weight website represents an authority and exposure in search engines, it will be easier for a high weight website to be included regardless of whether it obtains content from websites at the same level or not. Therefore, search engines are likely to think that the information provided by the website, whether collected or not, and whether the content has a long history, may be necessary for netizens. It also means that the information on this website is usually browsed and communicated quickly by many people. It is very necessary to collect the content in time and show the relevant results to the search users at the fastest speed so as to improve the user's good experience in the search engine.
After these contents are judged and analyzed by "spiders", websites with low weight copy and reprint some popular or relatively past style contents. It is found that this content has been reprinted by many websites, especially those with high weight, and it is unnecessary to take the data back to the search engine server for disposal. Why do you judge like this? Since such information already exists in the database of the search engine, some high weight websites can provide a lot of relevant content even when users search for relevant information, and the authority is also strong. If you are an engineer of Baidu search engine, when a user searches for "tonsillitis", you will also tell the user that Baidu Encyclopedia is good and XX Health Network is also a professional search engine. As a friend of the user, you will not recommend a Jianghu doctor to the people around you for no reason, or you will be scolded.
Because the website search engine with high weight has a sense of trust in it, for example, a large website today published an exam composition that has been reprinted countless times last year. It was re released only when it was deemed necessary for him to provide this information. When a user is searching for information related to the composition, the search engine will query the database for relevant matching information, and then display the search results in a ranking manner according to the weight of the current page of the website. The search engine is like your friend. When you ask Baidu where you can find the latest news about "iPhone 4S", the search engine will tell you that you know a lot of Jianghu brothers called Pacific, Sina, Netease... It seems that you know where to see if there is any relevant information. If not, you can open the second page or continue to see if some unfamiliar friends have any relevant information. This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/