The quality of today's outer chain determines the future fate of the website

For the sake of the users' ability to be safe and stable in the future, the search engine was unable to judge whether it was natural or unnatural at the beginning of an external chain, which is why many webmasters said that he had a good ranking for cheating and had not been K if the search engine could judge at the beginning, there would not be an anti spam team now, which also told me not to be lucky. Otherwise, after N updates, K is likely to carry out the external chain construction work with joy, nine out of ten seo We all know the importance of the outer chain. But have you ever thought that the outer chain I am trying to release today is likely to dig a grave for the website in the future. If you don't want your website to be K because of the wrong operation on your external chain, please read the following carefully.

Classification of links

1. Natural link

Such links are generally for the convenience of users rather than for the purpose of obtaining traffic and ranking. For example, I saw a funny microblog on Sina Weibo and reprinted the original address of the text. Natural links refer to links generated through reasonable promotion or user independent behavior. Or see a classic article reprinted to your own on A5 Website construction Let more people see.

2. Non natural links

Think about the external chain you usually do to facilitate users? Or for ranking and drainage? Such links are too numerous to enumerate. For example, when you publish articles and links in the medical industry on an automobile forum, it is obvious that they are not for the convenience of users. The biggest difference between unnatural links and natural links is that the purpose of this link is to facilitate users or to attract and rank. Of course, impure motives will not produce good results. There are even worse ways to purchase links, black chains, etc.

Role of Links

The page that gets the most votes wins. Links link independent pages together for search engine spiders to crawl. Everyone knows that the weight of a page is transferred by links. You can regard the outer chain as voting for this page. A reasonable link network can increase the speed of spider crawling so that every page can play a role, otherwise it is not.

However, due to the interest relationship, many webmasters purchase links, mass distribution of external links, black chains and other cheating means in order to obtain traffic. Normally, each page should have fair competition. It has seriously affected the ecological balance system. Force the search engine to improve and audit the quality of the external chain.

For those links that endanger the healthy development of search engines published now, friends who have read the Book of Changes will know that the first line in the divination of the Book of Changes is to walk on frost and stick to ice. "Remind me to consider future hazards before doing anything. Once identified by the search engine, you will be punished, so I will consider its impact in the long run during the construction of the outer chain.

This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/