How to build an effective external chain for websites
Source: Shangpin China |
Type: website encyclopedia |
Date: December 4, 2013
In recent years, there are too many enterprises Website construction Every day, many enterprise websites are formed. Enterprises build websites and find professional optimization personnel to optimize the keyword ranking of websites, so that target users can get Marketing website construction When buying products, it can be said that the current enterprises are building and optimizing websites to sell products online as soon as possible. In fact, this is a good thing and a bad thing for enterprises. The good thing is that enterprises can not only do offline marketing, but also do online marketing. The bad thing is that when optimizing the website, there are various problems, such as the release of product content on the enterprise website and the construction of the website's external chain. If these problems are not optimized properly, they will directly have a huge impact on the website, especially the construction of the enterprise website's external chain, Maybe one day your corporate website will disappear in the first five pages of the search engine, or even beyond 100. In recent years, the enterprise website building too many, and each day there will be more business website, enterprise website construction and optimization of keywords to find a professional to optimize your website ranking, let the target users through search engine marketing type website construction way to buy the product, can say is the enterprise construction and optimization websites are now eager to sell products on the Internet, in fact, this to the enterprise it is a good and a bad thing. The good thing is that enterprises can not only online marketing, online marketing is also can do, bad thing is all kinds of problems appeared in the website optimization, such as enterprise website content, website construction of the chain, which if properly optimized will directly to the site has great influence, especially the enterprise web site outside the chain of construction, said not sure what day your enterprise website will disappear in the search engine's front page five, or even one hundred.
1. How to build a useful external chain
The chain webmaster how to construct useful
Let's talk about how the next webmaster should build a useful external chain. In fact, it is not difficult to do a useful external chain. Generally speaking, as long as the external chain is targeted and relevant, it is useful, and the quality and originality of the external chain are high. More importantly, it is the external chain that others take the initiative to do for us. The author believes that such an external chain is useful. How do optimization experts do the external chain? They either write targeted external chain to targeted website publishing, or write relevant webmaster type articles to contribute to webmaster website, or exchange some high-quality targeted friend chains. For example, the author writes articles on the website combined with SEO on the external chain of enterprise websites to contribute to webmaster websites. The ranking of the external chain is also fast after it is included. But remember, articles must be relevant, so that the external chain is useful for website construction. Again said the chain webmaster how to construct useful. In fact, useful the chain is not difficult, as long as the general is the chain targeted and correlation is useful, and the quality of the original, the chain must be high, more important is the chain is the chain of others to help us take the initiative to do, I think that the chain is used. Optimization of master is how to do outside the chain, they have written for the chain of the site, the webmaster type or write correlation to stationmaster net contributor, furthermore to exchange some high quality the chain. As the author of the enterprise site outside the chain is the site with SEO written in the article to stationmaster net contributor, outside the chain included rankings also soon. But remember one thing, the article must be related, since such the chain for the website construction to be useful.
2. Which external chains are useless to the website
What is of no use outside the chain on the site
First of all, which external chains are useless for website construction. At present, what kind of websites do webmasters like to do outside the chain? It is believed that webmasters should be very clear about this. Too many webmasters in charge of the external chain of an enterprise website like to go to webmaster forums to do replies, signatures, advertising watering, blogs, classified information networks, and the external chain of B2B websites. Although classified information networks and targeted or relevant classified channels in B2B are available for external chain release, However, many enterprise webmasters like to repeat information inside, which is impossible to transfer weight. In addition, the weight of blogs is also very little transferred, and almost no weight is transferred to their own websites, not to mention the signature chain, reply chain and advertising water chain, which will directly result in K stations if they are too many. Therefore, the author believes that these external chains are useless. First for which the chain for the website construction is of no use. At present, the webmaster to do outside the chain have to like what kind of website to do outside the chain? This believe that the webmaster should is very clear, too many webmaster like to do outside the chain of forum of stationmaster replies, signature, irrigation, blog advertising, classified information network, B2B web site in the chain for a corporate website although classified information network, and B2B classification of channel targeted or correlation of the supply chain, but the stationmaster of a lot of enterprises like to repeat information in it, it is not transmit weight. But the blog of the weight transfer is very small, almost no weight to your site, not to mention the signature of the chain and replies and advertising irrigation the chain, the chain to do will be the direct result of K station. Therefore, the author thinks that the chain is useless.
3. The outer chain should insist on doing it without stop and go
To insist on the chain do not stop and go
Finally, he said that the chain should adhere to the practice and not stop and go. Many enterprise webmasters do not adhere to the external chain when they do it, which leads to the fact that the website has an external chain today, and there is no external chain every day. This is the biggest problem of the external chain construction of the website. Many webmasters will also say that I do not know what to write about the external chain every day. The author suggests that if it is a targeted external chain, then write articles about product types, If it is related to the external chain, write the above suggestions. The content must be original, and then stick to it. The keywords will be ranked. Don't say much about this. Let's study it carefully. Finally said the chain to do it don't stop. Stationmaster of a lot of enterprises to do when the chain do not stick, causing the site today, every day the chain is not the chain, this is where the construction site outside the chain the biggest problem, many webmaster will say, I do the chain do not know what to write content to do every day the chain, the author suggests that if it is for the the chain of the written product types of articles, if the chain of correlation that write the above the author give suggestions, content must be original, and then stick to it, there will be a keyword ranking, this is not to say what, we carefully study.
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