Website construction salesperson training course
Source: Shangpin China |
Type: website encyclopedia |
Time: July 17, 2012
1. Domain name: For example: www.baidu.com, the. com domain name is the earliest and most widely used international top-level domain name to represent industrial and commercial enterprises (it is strongly recommended that customers register the. com domain name). net represents network providers, represents non-profit organizations,,. org. cn represents domestic top-level domain names (individual registration is not allowed), etc.
2. Space: Dedicated independent server or leased Virtual host Assumption (server: the website space is often said to be the device that supports website operation and also the space for website file storage.) Common space: Telecom and Netcom place servers respectively. You can choose the virtual host of one of the servers, which is the so-called single line space. Double line space: the dual line host enables fast access for all domestic telecom network users
3. Binding domain name: Domain name binding refers to the space binding between domain name and host (that is, a server). In fact, it is set on a virtual server or a WEB server, so that a domain name is directed to a specific space. When visitors visit your domain name, they will open the web page you stored in that space. In short, it is to resolve the domain name to the server IP, Then set the process that the domain name has access to on the server.
4. Website program: the website source program is placed in the website space, which is represented as the website foreground (pure div+css+js) and website background (php background). Website production According to their functions, they can be divided into three types: content based websites, service based websites, and e-commerce based websites; These three categories are not absolute, but can overlap. A website can be both content oriented and service oriented. 1) Content based websites focus on providing content. These websites are mainstream websites, which are much more than service-oriented websites. They are mainly divided into enterprise websites, portal websites, vertical websites and local websites; Vertical websites can be divided into news websites, entertainment websites, sports websites, technology websites, automobile websites, financial websites, real estate websites, game websites, life service websites, education career websites, etc. These websites provide a variety of content, including news, industry trends, technical knowledge and experience, product introductions, e-books, videos, pictures, company's own product introductions, etc. 2) Service website As the name implies, it mainly provides services, including EMAIL, blog, SNS, online office software, traffic analysis, website availability analysis, and some other types of web2.0 websites. 3) E-commerce type website As a platform for online trade, it is a real online transaction. Alibaba, Taobao, Huicong and PPG are all of this type. The main functional systems of the website include: information release system, product display system, online shopping system, member system, forum system, message board, blog, etc. The website construction is divided into the following nine steps:
1、 Apply for domain name (domain name filing); What is domain name filing? 1. For domain names with websites. (Domain names without websites do not need to be filed) 2. Refer to the relevant information submitted to the Ministry of Information Industry of the People's Republic of China. Note: Domestic space will not be accessible without filing. It can be simply explained as the same nature as company registration, and it does not belong to a legal organization without registration. 2、 Application space; 3、 Positioning website; 4、 Analysis of website functions and needs (website planning) 5. Website style design; 6、 Website code production; 7、 Test website; 8、 FTP upload website; 9、 Website maintenance General operation process of sales
1. Record the customer's requirements and intentions, such as determining the color, style, channel, and audience of the website. The website channel is the big framework of the website, namely the main part, such as the home page, company profile, news, product display, online message, contact us, etc. This is the content of the standard corporate website.
2. Ask customers for necessary text and picture materials of the website, such as LOGO, company introduction, product pictures, contact information, etc.
3. According to the materials, customers' intentions and customers' peer websites' home pages, design the home page renderings. Confirm with the customer. If you are not satisfied, listen to the customer's requirements patiently to see where you are not satisfied and make specific modifications. After satisfaction, design the inner page.
4. After the home page passes the design, the inside page should be designed. Each page should be made with pictures. Similar pages can be omitted.
5. Cut the renderings into static HTML pages
6. Write a list of customer requirements and where the website should pay attention to (if it can be illustrated with drawings, it should be attached with drawings) and submit the above materials and data to the programmer.
7. Keep in touch with programmers and understand the progress of the website.
8. After the completion of the programmer, the later needs to beautify the website and submit it to the customer.
9. If the customer has any comments after reading it, let him list them one by one in a text list. Then modify according to the customer list.
10. The website will be officially launched after confirmation Introduction to website construction technology
1. Website renderings design - mainly needs software ps, fireworks (fw)
2. Website cutting, that is, writing static pages, is now the mainstream way to use div+css to write pages, supplemented by js and flash special effects, while also paying attention to the simplification of page code and doing a good job in page code optimization. Note: Nowadays, many websites also use the form of table to build their websites. This method has complex codes and is not conducive to search by search engines—— Main software dw, etc
3. Background function development: establish various columns and develop various functions according to customer requirements—— The main language is php, and the database is mysql.
4. Front and rear platform integration, integrating the front page and background functions to form a complete website. What are the requirements for website construction?
1. Register a domain name. A good domain name is the beginning of success.
2. When purchasing a space, the domestic space needs to be filed, and the foreign and Hong Kong space can be exempted from the filing (Wanwang space is recommended)
3. Why do customers want to build websites in the whole website program and page? (What are the benefits and selling points of building a website?)
1. Establish the corporate image and improve the popularity, which can play the role of publicity and display their own personality
2. It is a long-term promotion for the brand
3. Low publicity expenses
4. Long lasting and long-term benefits
5. Product introduction, business introduction, let potential customers know
6. New media is the future development trend
7. It is a trend and will fall behind if not done
8. If you don't do a website, it will be an unfair competition
9. Venture capital: venture capital in domain names and network products, which will become famous overnight
10. It is easy for young people to accept. They have strong consumption ability and will become the mainstay of society in a few years.
11. E-commerce, B2B, C2C, B2C, B2G
12. Improve management efficiency, communication efficiency and save money
13. Get feedback from his customers (message board)
14. Targeted customers, specific consumer groups, explain different things, and improve sales
15. Establish a special area for members on their own website to understand their needs and habits to improve themselves.
16. To the chairman of the board, the middle level is also a publicity, and its contribution to the public, society and the country
17. Can be famous, personal "Sister Furong"
18. The website can obtain rankings to let customers find their own homes and increase turnover. Why is the home page worth so much money?
1. It includes cutouts, the whole website style, and a flash. It is the forefront of enterprise windows
2. All our designers have graduated from art classes (blow hard)
3. Web designers have enough experience, professional design, professional production
4. Quality assurance
5. The website can be done grandly, and it looks very high-grade
6. Including design, creativity and cutting;
7. It includes the optimization of the whole website's internal structure, code, details and procedures, making it easier for the website to obtain rankings and attract customers. (Online government office)
8. We also have template design, which is relatively cheap; Why are some websites so cheap? Yes, the website costs several hundred yuan, because each company's strength level is different. A few hundred yuan, just graduated college students, can do it for you, but you can't imagine how to have a sense of design. It's all fantasy, and you can't imagine simple page code, fast website opening speed, and access to Baidu rankings. To give a simple example, for example, why is the food market more expensive than the side vendors?
First: There is a fixed booth, and the booth needs to pay the fees on time every month
Second: You won't be allowed to buy vegetables with an umbrella in rainy days and get sunburnt in summer
Third: The dishes are fresh and washed. If you buy them, just wash them well and soak them. However, the price of the border vendors is also low and the quality is not heterogeneous. So, websites are the same. A professional website construction company has a professional team, and high prices are certain. Low price can apply the template, change the text and replace the picture. It is impossible to be atmospheric. What are the differences between self-service and intelligent website building
1. The intelligent website cannot design the homepage for you, but can change the template, text and picture
2. The source code of the website cannot be delivered to the customer, and the website cannot be moved (to another server) after conflicts occur
3. The function is limited. You can't customize the development system functions. You can only rely on them to allocate functions and implement them according to your ideas. It's not that you can have any function you want.
4. Renewal: It is equivalent to having to build such a website every year, which is equivalent to that the money can only be used for one year. The latter only needs to renew the space and domain name
5. Time: They can come out in 2 or 3 days, and we can stay out for at least one week.
6. They can't do very personalized websites. They are all templates. We do personalized design and development according to needs. 7. They are not secondary development, we are original development and secondary development.
8. The customer cannot modify the source code and add new functions. This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/
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