Six points for website production
Source: Shangpin China |
Type: website encyclopedia |
Time: January 24, 2013
1. Positioning is the premise, and the direction should be clear
Position is the premise, the direction to clear
You should clarify the questions before you start your website, instead of thinking about me when the website is ready Website production How to position and promote. There are many friends around who have also done websites. Many people do it on a whim, and they are eager to do it for three minutes. If they continue to do so, they will become more confused. The positioning of the website is very important. It determines the development direction and profit direction of your website, so you should investigate some data before doing the website, so that you can have a direction to pursue. The positioning will be more and more smooth, and naturally will not give up halfway. In the station before it should be clear, but not at the site are ready to think about my website how to position the promotion. There are many friends also do a web site, a lot of people are be prompted by a sudden impulse, heat three minutes to do, to do so, will only do more confused. Website localization is very important, he determines the direction of development you this website and profit orientation, so do stand before should put some survey data, this is a direction to pursue, good location is farther along, nature also won't give up halfway.
2. The technology should be guaranteed and not too scarce
Technology to ensure, not too short
Many webmasters are very painful. If they don't know much about technology, webmasters don't need to know too much. Individual webmasters usually consider how to enrich some content of the website when they are building a website. It is a good choice whether to update by themselves or to open a forum for netizens to update. However, if a website needs to be updated by the webmaster alone in terms of content update, technical support, art design, and publicity planning, it will certainly appear a bit hectic, So I still suggest to set up a team to operate the website. Some Adsense many painful, they don't understand the technology words, do not need to know too much. Personal webmaster do stand mostly will consider some of the web content to enrich, whether their own update or open forum users to update is a good choice, but a web site from content updates, technical support, art design, advertising planning is to head a person get it, certainly will appear some act with confusion, so I suggest to set up a team to carry out site operations, you cannot clap with one hand.
3. Capital is fundamental. It depends on how far you go
Capital is the fundamental, to see how far you go
The popularity of some websites does not mean that they are known by netizens without financial support. Those individual webmasters do not have sufficient capital chain, so it is difficult to do a good job in the promotion. Even if it is done well, it is at most in the early stage, and it is difficult in the later stage. If you want to make the website bigger, sufficient capital chain support is indispensable. Look at the financing of Baidu, Alibaba and other websites, and you will understand. Some of the famous site is not to say that no funds to support the case for users. Those individual stationmaster does not have sufficient funds chain, so in the promotion is very difficult to do, even if the well, most early, the road is difficult. If you want to expand the site, funds chain support is indispensable, have a look others Baidu, Alibaba these site financing, you'll understand.
4. The content is basic, and features are added
Content is the basic point, add features
Due to the limitations of products and technologies, most webmasters will choose some open source, free website programs to piece together their own websites. The current threshold for building websites in China has been popularized, so building websites is just like installing software, which will undoubtedly lead to the quantification of websites. Many websites will choose to modify or make new templates to highlight their own characteristics. If the core of the whole website is different from others, it will naturally become a highlight among many websites. Due to the limitations of technology and products, the majority of owners will choose some open source, free web site program to put together their own web site, the site threshold has been popularized, so the site to install the software, this undoubtedly will cause site quantization. Many websites will modify or make a new template to highlight its own characteristics. The core of the whole website if you do not like the others, will naturally become a major bright spot in many sites.
5. Both promotion and optimization are indispensable
Promotion and the optimization, the same can not be missing
Promotion and optimization are two more laborious problems. Starting from promotion, online promotion is really not an easy thing. Although there are many methods, it is more difficult to implement them when they are implemented. In terms of promotion, individual webmasters of small websites are more likely to post posts and do Q&A, and few are willing to invest in promotion, This is also a big problem for the early promotion of the website. Another is optimization. There are many SEO methods in this area. The key point is to follow the search engine. In fact, many webmasters can't do this because they can't update the content every day. If they can keep updating quantification and frequency, there is no problem to be included. Promotion and optimization are two troubling problem, first from the promotion of it, network promotion is not easy, although there are many methods, but the specific implementation to do, but from the implementation is difficult, the small website of individual stationmaster in the promotion of this piece is more to a post, do ask, few are willing to invest to do promotion, a problem that is website promotion. There is a optimal method about SEO, this is also a lot of, the key point is with the search engine, but many webmaster of this piece do not up the reason is not adhere to update every day, if you can keep updating the quantization and update frequency, wanted to be included is no problem.
6. Focusing on user experience is the core
Pay attention to the user experience is the core
User experience is really, really important, and user needs are the key to our success. Take the website as an example. In fact, the website should also catch the tourists' psychology. Consider the tourists' feelings on your website from their psychology of visiting the website, and look at the website they have created from another angle, which is commonly referred to as "empathy". User experience is really very important, the user needs is our key to success. Take the site, the site also should seize the tourists' psychology. To consider the visitors on your site from their usual shopping website feel mental, change an angle to have a look own website, empathy is commonly referred to as " ".
Having said so much, and looking at the above points, I think you can compare whether you have one or several of them. In fact, the development of small and medium-sized webmasters has always been in a confused stage. Many old webmasters often say that what to do now is to make money and what to do well, which reflects the current situation of small and medium-sized websites in the domestic Internet that are difficult to develop. Welcome to share with me your experience on how to develop and position small and medium-sized websites. Individual webmasters should always explore new ways, because you may be the next success. Said so much, look at several points above, I think we can compare yourself is it right? There is one or several. In fact, the development of small and medium-sized webmaster has been in a confused stage, many of the old owners have often said, now do stand to make money, what good do stand, such problems will reaction in the small website of domestic Internet at present difficult development. Welcome to my talk together about how to develop the small and medium-sized site and positioning of the experience, personal webmaster always in the search for a new way out, perhaps because a successful is you. This article was published in Shangpin China UEO Marketing website construction company //ihucc.com/
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